beer
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible42.95avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$30.52avg listing price — sweet spot $15–$100
Price range
Great$6.29–$72.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Growth
Bad-6.7%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 130K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Singapore niche tracking, beer is a $0/yr Amazon Singapore market (130K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 41/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
beer market data
- Units sold / yr
- 15K–20K
- avg 500–750/product
- Revenue / yr
- $458K–$610K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #22
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 76%
- Out of stock
- 45.9%
- Avg brand age
- 63 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
12
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
16%
- Carlsberg39%
- Kirin16%
- Tiger15%
- Anchor5%
- Heineken4%
- Erdinger4%
- Open — no brand owns it (8 brands, 16%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -6.7% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 2.5×
Top beer search terms
- beer107K/yr
- carlsberg beer11K/yr
- carlsberg6K/yr
- asahi beer6K/yr
Top beer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CARLSBERG Danish Pilsner Beer Can 24 x 320ml
Carlsberg$35.074.4★31 rev
CARLSBERG Green Label Beer Can 24 x 320ml
Carlsberg$35.114.3★33 rev
Kirin Ichiban Lager Beer Can 350ml (Pack of 6)
Kirin$13.974.6★244 rev
Tiger Lager Beer Can Carton 24 x 320ml
Tiger$34.184.7★45 rev
Heineken Lager Beer Slim Can 320ml (Pack of 24)
Heineken$46.214.6★34 rev
Newest
by launch date
Carlsberg Smooth Draught Beer Can 320 ml (Pack of 24)
Carlsberg$37.996 rev
Tuborg Strong Lager Beer 490ml 24s can
Tuborg$60.031 rev
Erdinger Weissbier Wheat Beer Can 500ml (Pack of 4)
Erdinger$15.526 rev
Anchor Smooth Pilsener Beer Can 24 x 320ml
Anchor$30.235 rev
Tiger Crystal Beer Can 10 x 320ml
Tiger$16.8114 rev
Trending
90-day click momentum
Barons Strong Brew Lager Beer Quart Bottle 633ml
Baron's$6.290.0★
Hoegaarden White Beer Bottles 24 x 330ml
Hoegaarden$70.474.8★
Tuborg Strong Lager Beer 490ml 24s can
Tuborg$60.035.0★
Kronenbourg Blanc Can 320ml (Pack of 4)
Kronenbourg$10.844.7★
Kirin Ichiban Lager Beer Can 500ml (Pack of 6)
Kirin$25.184.3★
Common questions
- Is beer profitable to sell on Amazon Singapore?
- The niche generates $0/yr across 21 tracked products. 90-day search growth is -6.7%. Flapen's verdict: Skip it (41/100).
- How competitive is the beer niche?
- 14 brands and 12 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 80% of demand.
- When does demand for beer peak?
- Demand peaks in Oct–Nov; the busiest month runs 2.5× the quietest.
- What does it cost to enter the beer niche?
- Listings span $6.29–$72.67; the average listing price is $30.52 (sweet spot $15–$100). The average incumbent carries 43 reviews — the moat a new listing must climb.