Anchovies
FailShoppers spend an estimated $1K a year here, so Anchovies is a Fail.
- Flapen Score
- 37 / 100Top 24% of 323 Grocery niches · +6 vs the category median of 3137
- Market size
- $1K/yr5K searches / yr
- 90-day growth
- -15.3%search demand this quarter
- Competition
- 72%top-5 click share · 5 brands · 3 sellers
Flapen Score
Anchovies against its category
The dotted line is the Grocery average. Past it, Anchovies is stronger. Inside it, weaker.
Market
The Anchovies market on Amazon at a glance
Shoppers on Amazon Singapore searched for Anchovies 5K times last year and spent an estimated $1K. All 5 brands take every click. Demand peaks in Oct. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 3.3% of those searches ended in a purchase.
Shoppers searched for this 5K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1K a year.
- Searches, last 12 months
- 5K
- Growth, 90 days vs prior 90
- -15.3%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $1Ka year
- Peak month
- October1.6× the quietest month
- Top search term
- anchovies3K searches a year
02 · Price
A sale here is worth $8.89.
Listings sell for $8.89 on average, from $2.03 to $15.71. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $8.89 that is $0 to $889 a year per listing.
- Average price
- $8.89under the $15 to $100 sweet spot
- Price range
- $2.03–$15.71
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$889
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 12 reviews at 3.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 23.1%
- Average rank
- #0in Grocery
- Average rating
- 3.70 starsAmazon Singapore average 4.47 stars
- Average reviews
- 12per listing
- Listings tracked
- 10
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Anchovies products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
0%
- Brand 152%
- Brand 226%
- Brand 313%
- Brand 45%
- Brand 54%
Demand
Anchovies search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.6×
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Anchovies questions
Answered from the same tracked data.









