anchovies
Skip itA small market ($1K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible12.2avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Avg price
Okay$8.89avg listing price — sweet spot $15–$100
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
Price range
Bad$2.03–$15.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$1K$1K/yr · 5K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, anchovies is a $1K/yr Amazon Singapore market (5K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct. Verdict: Skip it — 37/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
anchovies market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $7K–$9K
- units × avg price
- Conversion rate
- 3.3%
- Avg BSR
- #0
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 23.1%
- Avg brand age
- 51 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
0%
- Agromar52%
- Rizzoli26%
- Ortiz13%
- Koi Fish Brand5%
- Vin on Rose4%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -15.3% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 1.6×
Top anchovies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Agromar Anchovy Fillets In Olive Oil 100g.
Agromar$15.714.0★3 rev
Agromar Anchovy Fillets In Olive Oil 50g
Agromar$8.540.0★0 rev
Ortiz Anchovy Fillets In Olive Oil 47.5g - Chilled
Ortiz$12.764.4★109 rev
Agromar Whole Anchovies in Olive Oil 115g
Agromar$10.572.6★2 rev
Rizzoli Anchovy Fillets in Organic Extra Virgin Olive Oil 58g (1 jar)
Rizzoli$10.040.0★0 rev
Newest
by launch dateRizzoli Anchovy Fillets in Organic Extra Virgin Olive Oil 58g (1 jar)
Rizzoli$10.040 rev
Rizzoli Anchovy fillets from the Cantabrian Sea in Italian Oil 40g
Rizzoli$6.310 rev
Rizzoli Anchovy Fillets from the Cantabrian Sea in Italian Oil with Chilli 40g
Rizzoli$7.120 rev
Rizzoli Anchovy Fillets in Extra Virgin Olive Oil 90g
Vin on Rose$8.470 rev
Agromar Whole Anchovies in Olive Oil 115g
Agromar$10.572 rev
Trending
90-day click momentumRizzoli Anchovy Fillets in Extra Virgin Olive Oil 90g
Vin on Rose$8.470.0★
Rizzoli Anchovy fillets from the Cantabrian Sea in Italian Oil 40g
Rizzoli$6.310.0★
Rizzoli Anchovy Fillets from the Cantabrian Sea in Italian Oil with Chilli 40g
Rizzoli$7.120.0★
Rizzoli Anchovy Paste In Spicy Sauce - Tube 60g
Rizzoli$7.330.0★
Rizzoli Anchovy Fillets in Organic Extra Virgin Olive Oil 58g (1 jar)
Rizzoli$10.040.0★
Common questions
- Is anchovies profitable to sell on Amazon Singapore?
- The niche generates $1K/yr across 10 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -15.3%. Flapen's verdict: Skip it (37/100).
- How competitive is the anchovies niche?
- 5 brands and 3 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 100% of demand.
- When does demand for anchovies peak?
- Demand peaks in Oct; the busiest month runs 1.6× the quietest.
- What does it cost to enter the anchovies niche?
- Listings span $2.03–$15.71; the average listing price is $8.89 (sweet spot $15–$100). The average incumbent carries 12 reviews — the moat a new listing must climb.