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Almond Milk

Fail

Shoppers spend an estimated $9K a year here, so Almond Milk is a Fail.

Flapen Score
43
43 / 100
Top 11% of 323 Grocery niches · +12 vs the category median of 31
Market size
$9K/yr20K searches / yr
90-day growth
-16.5%search demand this quarter
Competition
68%top-5 click share · 8 brands · 4 sellers

Flapen Score

Almond Milk against its category

The dotted line is the Grocery average. Past it, Almond Milk is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Almond Milk market on Amazon at a glance

Shoppers on Amazon Singapore searched for Almond Milk 20K times last year and spent an estimated $9K. The top 5 brands take 91% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
-16.5%
Conversion, latest week
3.2%
Market size, estimated
$9Ka year
Peak month
September1.4× the quietest month
Top search term
almond milk17K searches a year

02 · Price

A sale here is worth $14.49.

Listings sell for $14.49 on average, from $4.15 to $54.20. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $14.49 that is $11K to $14K a year per listing.

Average price
$14.49under the $15 to $100 sweet spot
Price range
$4.15–$54.20
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
$11K–$14K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 24.5% of listings are out of stock. The average listing ranks #0 within Grocery. It carries 16 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
95%
Out of stock, average day
24.5%
Average rank
#0in Grocery
Average rating
4.30 starsAmazon Singapore average 4.47 stars
Average reviews
16per listing
Listings tracked
19

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Almond Milk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

4

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

5%

  • Brand 122%
  • Brand 221%
  • Brand 320%
  • Brand 418%
  • Brand 510%
  • Brand 64%
  • Open — no brand owns it (2 brands, 5%)

Demand

Almond Milk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Keep looking

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FAQ

Common Almond Milk questions

Answered from the same tracked data.