Is allulose profitable to sell on Amazon Singapore?

The niche generates $2K/yr across 7 tracked products. 90-day search growth is +6.6%. Flapen's verdict: Skip it (39/100).

How competitive is the allulose niche?

6 brands and 12 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.

What does it cost to enter the allulose niche?

Listings span $10.96–$43.33; the average listing price is $23.43 (sweet spot $15–$100). The average incumbent carries 3,734 reviews — the moat a new listing must climb.

allulose

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$23.43

avg listing price — sweet spot $15–$100

Price range

Great$10.96–$43.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Growth

Okay+6.6%

90-day search growth — must beat 0% to launch

Review moat

Okay3,733.71

avg incumbent reviews — the moat a new listing must climb

Competition

Bad89%

top-5 click share — a locked-up shelf

Market size

Bad$2K

$2K/yr · 2K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Singapore niche tracking, allulose is a $2K/yr Amazon Singapore market (2K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

allulose market data

Units sold / yr: 100–250; avg 0–100/product
Revenue / yr: $2K–$6K; units × avg price
Conversion rate: 3.7%
Avg BSR: #56
Page quality: 0%
Prime: 43%
Sponsored: 29%
Out of stock: 20.0%
Avg brand age: 80 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

Wholesome68%
SPLENDA9%
Now Foods7%
Nature's Superfoods6%
Nutricost5%
BulkSupplements5%

Demand

Weekly Amazon search volume, last 42 weeks — +6.6% search growth over the last 90 days.

Open Trend

Top allulose products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Wholesome Sweeteners 12-Ounce Allulose Sweetener Zero Calorie Sugar Substitute Keto Friendly Non GMO Non-Erythritol Gluten Free & Vegan Sweetener 1 Pack

Wholesome$16.194.3★11,075 rev

Wholesome Sweeteners 11.5-Ounce Allulose Zero Calorie Sweetener Keto Friendly Non GMO Non-Erythritol Gluten Free & Vegan Liquid Sweetener 1 Pack

Wholesome$14.224.3★11,075 rev

SPLENDA Allulose Plant Based Zero Calorie Sweetener For Baking & Beverages 3 Pound Resealable Pouch

SPLENDA$43.334.5★2,685 rev

NOW Real Food Slender Zero Organic Allulose Zero Calories Sugar Substitute for Baking and Beverages No Added Ingredients Plant Based 12 oz (340 g)

Now Foods$17.234.3★342 rev

Natures Superfoods Organic Monk Fruit Zero-Calorie Sweetener With Allulose 250g l Zero Net Carbs l Keto-Friendly l Diabetic-Friendly

Nature's Superfoods$10.960.0★0 rev

Newest

by launch date

Natures Superfoods Organic Monk Fruit Zero-Calorie Sweetener With Allulose 250g l Zero Net Carbs l Keto-Friendly l Diabetic-Friendly

Nature's Superfoods$10.960 rev

2y ago

NOW Real Food Slender Zero Organic Allulose Zero Calories Sugar Substitute for Baking and Beverages No Added Ingredients Plant Based 12 oz (340 g)

Now Foods$17.23342 rev

3y ago

BulkSupplements.com Allulose Powder - Allulose Powdered Sweetener Allulose Sweetener - Sugar Substitutes for Baking Sugar Alternative - Pure & Gluten Free 4g per Servings 1kg (2.2 lbs)

BulkSupplements$42.1545 rev

3y ago

SPLENDA Allulose Plant Based Zero Calorie Sweetener For Baking & Beverages 3 Pound Resealable Pouch

SPLENDA$43.332,685 rev

5y ago

Wholesome Sweeteners 12-Ounce Allulose Sweetener Zero Calorie Sugar Substitute Keto Friendly Non GMO Non-Erythritol Gluten Free & Vegan Sweetener 1 Pack

Wholesome$16.1911,075 rev

6y ago

Common questions

Is allulose profitable to sell on Amazon Singapore?: The niche generates $2K/yr across 7 tracked products. 90-day search growth is +6.6%. Flapen's verdict: Skip it (39/100).
How competitive is the allulose niche?: 6 brands and 12 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the allulose niche?: Listings span $10.96–$43.33; the average listing price is $23.43 (sweet spot $15–$100). The average incumbent carries 3,734 reviews — the moat a new listing must climb.