tumi
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Growth
Good+59.5%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,710.65avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$195.12avg listing price — sweet spot $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Bad91%top-5 brand share — brand-locked demand
Price range
Bad$21.99–$636.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$0$0/yr · 30K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Singapore niche tracking, tumi is a $0/yr Amazon Singapore market (30K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 41/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
tumi market data
- Units sold / yr
- 0–100
- avg 0–100/product
- Revenue / yr
- $0–$20K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #346
- Page quality
- 0%
- Prime
- 65%
- Sponsored
- 29%
- Out of stock
- 7.5%
- Avg brand age
- 61 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
20
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
5%
- TUMI68%
- Kingsons8%
- VULKIT7%
- Generic5%
- Samsonite4%
- Kenneth Cole REACTION3%
- Open — no brand owns it (3 brands, 5%)
Demand
Weekly Amazon search volume, last 44 weeks — +59.5% search growth over the last 90 days.Top tumi products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tumi ALPHA Bravo Junior Crossbody Bag Official Authentic Payment One Size
TUMI$313.835.0★1 rev
Tumi VOYAGEUR Foldable Tote Bag Official Product Just In Case Medium Tote Black/Gunmetal
TUMI$125.985.0★6 rev
Tumi Backpack Tumi Official Authentic Alpha Bravo Packable Backpack 0232816 Poster Print One Size
TUMI$357.015.0★1 rev
Tumi 0196691 Tumi Official Authentic Voyageur Womens Serena Medium Backpack Wine One Size
TUMI$636.330.0★0 rev
KINGSONS Laptop Backpack Business Large Capacity Waterproof USB Charging Port Anti-theft 15.6 PC Slim Backpack Multifunctional Popular Commute Business Trip Travel bag Men/Women
Kingsons$43.834.0★1 rev
Newest
by launch date
Kenneth Cole REACTION Abrasion-Resistant Parker Laptop Backpack Black 16 Convertible Kenneth Cole Reaction Abrasion-resistant Parker Laptop Backpack
Kenneth Cole REACTION$109.4033 rev
Tumi Backpack Tumi Official Authentic Alpha Bravo Packable Backpack 0232816 Poster Print One Size
TUMI$357.011 rev
Tumi 0196691 Tumi Official Authentic Voyageur Womens Serena Medium Backpack Wine One Size
TUMI$636.330 rev
Tumi 0232793 Alpha Bravo Mens Navigation Backpack Payment One Size
TUMI$539.151 rev
Tumi ALPHA Bravo Junior Crossbody Bag Official Authentic Payment One Size
TUMI$313.831 rev
Trending
90-day click momentum
VULKIT Card Holder Wallet with Coin Pocket Magnetic Closure Pop Up Cards With ID Window Leather Wallet for Cash & Credit Cards Grain Black One Size Contemporary
VULKIT$57.784.5★
Gudika 66105 Unisex Multi-Purpose Light-weight Canvas Nylon Small Casual Shoulder Bag Cross-body Bag with External Pouch (Maroon)
Generic$21.990.0★
KINGSONS Laptop Backpack Business Large Capacity Waterproof USB Charging Port Anti-theft 15.6 PC Slim Backpack Multifunctional Popular Commute Business Trip Travel bag Men/Women
Kingsons$43.834.0★
Gudika 66105 Unisex Multi-Purpose Light-weight Canvas Nylon Small Casual Shoulder Bag Cross-body Bag with External Pouch (Black)
Generic$21.990.0★
Samsonite Classic Leather Slim Backpack Cognac One Size Classic Leather Slim Backpack
Samsonite$270.874.5★
What buyers say about tumi
What buyers praise and complain about, mined from review topics.What buyers love
“Good and versatile backpack”
“Compact when folded”
What buyers complain about
“not glued properly”
“The straps are a bit small when heavy stuff inside the backpack”
Top return reasons
Common questions
- Is tumi profitable to sell on Amazon Singapore?
- The niche generates $0/yr across 17 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +59.5%. Flapen's verdict: Skip it (41/100).
- How competitive is the tumi niche?
- 9 brands and 20 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in tumi?
- Top complaints mined from reviews: Adhesion/Stickiness, Strap/String Quality. The return rate is 0.0%.
- What does it cost to enter the tumi niche?
- Listings span $21.99–$636.33; the average listing price is $195.12 (sweet spot $15–$100). The average incumbent carries 1,711 reviews — the moat a new listing must climb.