- Flapen Score
- 43 / 100Top 22% of 106 Fashion niches · +7 vs the category median of 3643
- Market size
- $0/yr66K searches / yr
- 90-day growth
- +48.4%search demand this quarter
- Competition
- 39%top-5 click share · 3 brands · 5 sellers
Flapen Score
Oakley against its category
The dotted line is the Fashion average. Past it, Oakley is stronger. Inside it, weaker.
Market
The Oakley market on Amazon at a glance
Shoppers on Amazon Singapore searched for Oakley 66K times last year and spent an estimated $0. All 3 brands take every click. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +48.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- +48.4%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Top search term
- oakley39K searches a year
02 · Price
A sale here is worth $99.57.
Listings sell for $99.57 on average, from $20.92 to $282.16. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $99.57 that is $0 to $10K a year per listing.
- Average price
- $99.57inside the $15 to $100 sweet spot
- Price range
- $20.92–$282.16
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
8% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 29.4% of listings are out of stock. The average listing ranks #257 within Fashion. It carries 678 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 8%
- Prime listings
- 92%
- Out of stock, average day
- 29.4%
- Average rank
- #257in Fashion
- Average rating
- 4.57 starsAmazon Singapore average 4.47 stars
- Average reviews
- 678per listing
- Listings tracked
- 39
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top Oakley products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
3 rising
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
39%
Top 20: 80%
Open market
0%
- Brand 197%
- Brand 22%
- Brand 31%
- Open — no brand owns it (0%)
Demand
Oakley search demand
Weekly searches over the year. Pick a range.
Reviews and returns
What reviews say buyers love and hate about Oakley
We read the reviews and the return reasons for every product selling here.
“Heavy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
8 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oakley questions
Answered from the same tracked data.









