oakley
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Avg price
Great$99.57avg listing price — sweet spot $15–$100
Review moat
Good677.62avg incumbent reviews — the moat a new listing must climb
Growth
Good+48.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Okay$20.92–$282.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$0$0/yr · 66K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, oakley is a $0/yr Amazon Singapore market (66K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
oakley market data
- Units sold / yr
- 0–100
- avg 0–100/product
- Revenue / yr
- $0–$10K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #257
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 8%
- Out of stock
- 29.4%
- Avg brand age
- 73 months
- Avg seller age
- 0 days
Competition & brand share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
3 rising
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
39%
Top 20: 80%
Open market
0%
- Oakley97%
- Craftman2%
- Swarovski1%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 9 weeks — +48.4% search growth over the last 90 days.Top oakley products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Oakley O Frame 2.0 PRO L Matte Black w/Persimmon
Oakley$88.684.5★340 rev
Oakley Oj9010 Resistor Rectangular Sunglasses Polished White/Prizm Sapphire 20 mm
Oakley$157.724.5★478 rev
Oakley Mens Enduro 2.0 30l Backpack Core Camo One Size Enduro 2.0 30l Backpack
Oakley$99.444.7★2,383 rev
Oakley O FRAME 2.0 PRO S MATTE Goggles MATTE WHITE/PERSIMMON LENS One Size
Oakley$87.924.5★102 rev
Oakley Mens Si Foundation Tee Brown Large
Oakley$21.014.6★54 rev
Newest
by launch date
Oakley Enduro 3.0 Big Backpack Mist One Size
Oakley$101.8255 rev
Oakley Mens Si Foundation Tee Brown Large
Oakley$21.0154 rev
Oakley Mens Si Foundation Tee Black Medium
Oakley$33.9154 rev
Oakley Mens Si Maritime Tee Black Small
Oakley$32.6545 rev
Oakley Man Rover Laptop Backpack Black One Size Oakley Rover Laptop Backpack
Oakley$135.0057 rev
Trending
90-day click momentumOakley Mens Si Maritime Tee Black Small
Oakley$32.655.0★
Oakley O Frame 2.0 PRO L Matte Black w/Persimmon
Oakley$88.684.5★
Craftman Stainless Steel Polarized Aviator Sunglasses for Men and Women for Traveling Driving and Gift(Gunmetal/Mirror blue)
Craftman$25.574.3★
Oakley Mens Si Foundation Tee Brown Large
Oakley$21.014.6★
Oakley Mens Ellipse Web Belt
Oakley$26.394.3★
What buyers say about oakley
What buyers praise and complain about, mined from review topics.What buyers love
“Quality Product”
“It is value for money”
“very durable quality”
“The Oakley Ellipse Web Belt has very effective design”
What buyers complain about
“Heavy”
Top return reasons
Common questions
- Is oakley profitable to sell on Amazon Singapore?
- The niche generates $0/yr across 39 tracked products. 90-day search growth is +48.4%. Flapen's verdict: Skip it (43/100).
- How competitive is the oakley niche?
- 3 brands and 5 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in oakley?
- Top complaints mined from reviews: Weight Heavy. The return rate is 0.0%.
- What does it cost to enter the oakley niche?
- Listings span $20.92–$282.16; the average listing price is $99.57 (sweet spot $15–$100). The average incumbent carries 678 reviews — the moat a new listing must climb.