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Duffel Bag

Fail

Shoppers spend an estimated $7K a year here, so Duffel Bag is a Fail.

Flapen Score
44
44 / 100
Top 17% of 106 Fashion niches · +8 vs the category median of 36
Market size
$7K/yr33K searches / yr
90-day growth
+9.8%search demand this quarter
Competition
31%top-5 click share · 28 brands · 36 sellers

Flapen Score

Duffel Bag against its category

The dotted line is the Fashion average. Past it, Duffel Bag is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Duffel Bag market on Amazon at a glance

Shoppers on Amazon Singapore searched for Duffel Bag 33K times last year and spent an estimated $7K. The top 5 brands take 45% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
+9.8%
Conversion, latest week
0.4%
Market size, estimated
$7Ka year
Peak month
November2.4× the quietest month
Top search term
duffel bag11K searches a year

02 · Price

A sale here is worth $55.75.

Listings sell for $55.75 on average, from $10.43 to $169.80. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $55.75 that is $0 to $6K a year per listing.

Average price
$55.75inside the $15 to $100 sweet spot
Price range
$10.43–$169.80
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
9.4%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

39% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 18.5% of listings are out of stock. The average listing ranks #88 within Fashion. It carries 2,799 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
39%
Prime listings
80%
Out of stock, average day
18.5%
Average rank
#88in Fashion
Average rating
4.41 starsAmazon Singapore average 4.47 stars
Average reviews
2,799per listing
Listings tracked
56

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Duffel Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

28 rising

Sellers

36

Top-5 brand share

45%

Top 20: 95%

Top-5 click share

31%

Top 20: 75%

Open market

47%

  • Brand 112%
  • Brand 29%
  • Brand 38%
  • Brand 48%
  • Brand 58%
  • Brand 68%

Demand

Duffel Bag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Duffel Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • duffel bag11K/yr
  • gym bag9K/yr
  • travel bag7K/yr
  • duffle bag6K/yr

Reviews and returns

What reviews say buyers love and hate about Duffel Bag

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Adhesion/Stickiness”
9.4%of orders come back
“The inside also has a coating that I feel will become sticky over time”
A buyer, on “Adhesion/Stickiness”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

Keep looking

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FAQ

Common Duffel Bag questions

Answered from the same tracked data.