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duffel bag

Skip it

A small market ($7K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 37Conversion 5Competition 84Returns 9Price range 53Avg price 91Brand share 90Review moat 37Quality gap 57

Avg price

Great$55.75

avg listing price — sweet spot $15–$100

Brand share

Great45%

top-5 brand share — no brand owns this niche

Competition

Great31%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$10.43–$169.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+9.8%

90-day search growth — must beat 0% to launch

Review moat

Okay2,799.07

avg incumbent reviews — the moat a new listing must climb

Returns

Bad9.4%

return rate — above 5% kills the launch gate

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$7K

$7K/yr · 33K searches

According to Flapen's Amazon Singapore niche tracking, duffel bag is a $7K/yr Amazon Singapore market (33K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

duffel bag market data

Units sold / yr
0–100
avg 0–100/product
Revenue / yr
$0–$6K
units × avg price
Conversion rate
0.4%
Avg BSR
#88
Page quality
0%
Prime
80%
Sponsored
39%
Out of stock
18.5%
Avg brand age
47 months
Avg seller age
76 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

28 rising

Sellers

36

Top-5 brand share

45%

Top 20: 95%

Top-5 click share

31%

Top 20: 75%

Open market

47%

  • Bizvan12%
  • PUMA9%
  • THE NORTH FACE8%
  • Under Armour8%
  • Urtala8%
  • FocusGear8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.8% search growth over the last 90 days.
3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×

Top duffel bag search terms

  • duffel bag11K/yr
  • gym bag9K/yr
  • travel bag7K/yr
  • duffle bag6K/yr
All search terms

Top duffel bag products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1434%$2856%$4288%$5701101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about duffel bag

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall38%

“Great product”

Material Quality25%

“Sturdy material - gorgeous eye catching design for your base camp trip”

Weight Light13%

“Lightweight”

Advertised Vs Actual Product13%

“Item came as described and on time”

Pockets/Compartments13%

“Lightweight, pockets for water bottle & umbrella”

What buyers complain about

Adhesion/Stickiness33%

“The inside also has a coating that I feel will become sticky over time”

Thickness33%

“Material is very thin”

Size-Overall33%

“Feels a bit small for 50 litre compared to other same sized bags”

Top return reasons

Size-Overall39%
Compactness22%
Gap/Hole11%
Strength11%
Color11%
Material Quality6%

Common questions

Is duffel bag profitable to sell on Amazon Singapore?
The niche generates $7K/yr across 56 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +9.8%. Flapen's verdict: Skip it (44/100).
How competitive is the duffel bag niche?
28 brands and 36 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 45% of demand.
What do buyers complain about in duffel bag?
Top complaints mined from reviews: Adhesion/Stickiness, Thickness, Size-Overall. The return rate is 9.4% — above our launch gate.
When does demand for duffel bag peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the duffel bag niche?
Listings span $10.43–$169.80; the average listing price is $55.75 (sweet spot $15–$100). The average incumbent carries 2,799 reviews — the moat a new listing must climb.