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longchamp

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 5Growth 46Conversion 2Competition 24Returns 0Price range 27Avg price 51Brand share 0Review moat 95Quality gap 75

Review moat

Great107.25

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$171.51

avg listing price — sweet spot $15–$100

Growth

Okay+17.1%

90-day search growth — must beat 0% to launch

Price range

Okay$18.32–$322.88

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad72%

top-5 click share — a locked-up shelf

Market size

Bad$19K

$19K/yr · 66K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

Returns

Bad14.3%

return rate — above 5% kills the launch gate

According to Flapen's Amazon Singapore niche tracking, longchamp is a $19K/yr Amazon Singapore market (66K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 28/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

longchamp market data

Units sold / yr
100–250
avg 0–100/product
Revenue / yr
$17K–$43K
units × avg price
Conversion rate
0.2%
Avg BSR
#179
Page quality
0%
Prime
81%
Sponsored
19%
Out of stock
62.1%
Avg brand age
30 months
Avg seller age
0 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Longchamp68%
  • GoBene26%
  • Generic3%
  • COACH2%
  • Marc Jacobs1%

Top longchamp search terms

  • longchamp41K/yr
  • longchamp bag14K/yr
  • longchamp le pliage11K/yr
All search terms

Top longchamp products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$4K30%$6K40%$8K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about longchamp

What buyers praise and complain about, mined from review topics.

Top return reasons

Size-Overall67%
Handle Quality33%

Common questions

Is longchamp profitable to sell on Amazon Singapore?
The niche generates $19K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +17.1%. Flapen's verdict: Skip it (28/100).
How competitive is the longchamp niche?
5 brands and 7 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 100% of demand.
What does it cost to enter the longchamp niche?
Listings span $18.32–$322.88; the average listing price is $171.51 (sweet spot $15–$100). The average incumbent carries 107 reviews — the moat a new listing must climb.