Kuromi
FailShoppers spend an estimated $2K a year here, so Kuromi is a Fail.
- Flapen Score
- 25 / 100Ranks 98 of 106 Fashion niches · −11 vs the category median of 3625
- Market size
- $2K/yr32K searches / yr
- 90-day growth
- +4.5%search demand this quarter
- Competition
- 82%top-5 click share · 5 brands · 12 sellers
Flapen Score
Kuromi against its category
The dotted line is the Fashion average. Past it, Kuromi is stronger. Inside it, weaker.
Market
The Kuromi market on Amazon at a glance
Shoppers on Amazon Singapore searched for Kuromi 32K times last year and spent an estimated $2K. All 5 brands take every click. Flapen scores it 25 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- +4.5%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $2Ka year
- Top search term
- kuromi30K searches a year
02 · Price
A sale here is worth $14.71.
Listings sell for $14.71 on average, from $9.53 to $21.50. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $14.71 that is $0 to $1K a year per listing.
- Average price
- $14.71under the $15 to $100 sweet spot
- Price range
- $9.53–$21.50
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 3.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
13% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #128 within Fashion. It carries 723 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 13%
- Prime listings
- 88%
- Out of stock, average day
- 10.0%
- Average rank
- #128in Fashion
- Average rating
- 4.58 starsAmazon Singapore average 4.47 stars
- Average reviews
- 723per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Kuromi products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sanrio 900788 Chromi Stamp Set
- Price
- $9.92
- Rating
- 4.2/5
- Reviews
- 907
- Age
- 3y ago

Sanrio Chromi Character Hair Brush
- Price
- $13.95
- Rating
- 4.6/5
- Reviews
- 667
- Age
- 6y ago

3pcs Hello Kitty Sanrio Backpack Set Kuromi Tote Shoulder Handbag Casual Outdoor Daypack with Pencil Bag Kuromi-B L 1
- Price
- $20.98
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 1y ago

Bicycle Kuromi Sanrio Playing Cards Black Pink and Purple 1 Deck
- Price
- $9.53
- Rating
- 4.8/5
- Reviews
- 499
- Age
- 1y ago

Funko Bitty Pop! Sanrio - Kuromi - 4 Pack and a Surprise Mini Figure - 0.9 Inch (2.2 cm) - Hello Kitty Collectible Stackable Display Shelf Included - Gift Idea Party Bag Stocking
- Price
- $21.50
- Rating
- 4.7/5
- Reviews
- 521
- Age
- 1y ago
Trending
estimated 90-day click momentum
Bicycle Kuromi Sanrio Playing Cards Black Pink and Purple 1 Deck
- Price
- $9.53
- Rating
- 4.8/5
- Reviews
- 499
- Age
- 1y ago

Silver Buffalo Sanrio Hello Kitty and Friends Kuromi Cherry Hearts Water Bottle with Screw Lid 28 Ounces Sanrio Kuromi 28oz
- Price
- $17.48
- Rating
- 4.6/5
- Reviews
- 725
- Age
- 2y ago

Sanrio Chromi Character Hair Brush
- Price
- $13.95
- Rating
- 4.6/5
- Reviews
- 667
- Age
- 6y ago

Funko Bitty Pop! Sanrio - Kuromi - 4 Pack and a Surprise Mini Figure - 0.9 Inch (2.2 cm) - Hello Kitty Collectible Stackable Display Shelf Included - Gift Idea Party Bag Stocking
- Price
- $21.50
- Rating
- 4.7/5
- Reviews
- 521
- Age
- 1y ago

Sanrio 900788 Chromi Stamp Set
- Price
- $9.92
- Rating
- 4.2/5
- Reviews
- 907
- Age
- 3y ago
Newest
by launch date
Funko Bitty Pop! Sanrio - Kuromi - 4 Pack and a Surprise Mini Figure - 0.9 Inch (2.2 cm) - Hello Kitty Collectible Stackable Display Shelf Included - Gift Idea Party Bag Stocking
- Price
- $21.50
- Rating
- 4.7/5
- Reviews
- 521
- Age
- 1y ago

Bicycle Kuromi Sanrio Playing Cards Black Pink and Purple 1 Deck
- Price
- $9.53
- Rating
- 4.8/5
- Reviews
- 499
- Age
- 1y ago

3pcs Hello Kitty Sanrio Backpack Set Kuromi Tote Shoulder Handbag Casual Outdoor Daypack with Pencil Bag Kuromi-B L 1
- Price
- $20.98
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 1y ago

Silver Buffalo Sanrio Hello Kitty and Friends Kuromi Cherry Hearts Water Bottle with Screw Lid 28 Ounces Sanrio Kuromi 28oz
- Price
- $17.48
- Rating
- 4.6/5
- Reviews
- 725
- Age
- 2y ago

Sanrio 900788 Chromi Stamp Set
- Price
- $9.92
- Rating
- 4.2/5
- Reviews
- 907
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
12
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
82%
Top 20: 100%
Open market
0%
- Sanrio62%
- Maommadio14%
- Bicycle10%
- Funko8%
- Silver Buffalo6%
- Open — no brand owns it (0%)
Demand
Kuromi search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.4× · 11 of 12 months tracked
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kuromi questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









