Card Holder
FailShoppers spend an estimated $0 a year here, so Card Holder is a Fail.
- Flapen Score
- 41 / 100Top 27% of 106 Fashion niches · +5 vs the category median of 3641
- Market size
- $0/yr10K searches / yr
- 90-day growth
- +11.6%search demand this quarter
- Competition
- 49%top-5 click share · 11 brands · 17 sellers
Flapen Score
Card Holder against its category
The dotted line is the Fashion average. Past it, Card Holder is stronger. Inside it, weaker.
Market
The Card Holder market on Amazon at a glance
Shoppers on Amazon Singapore searched for Card Holder 10K times last year and spent an estimated $0. The top 5 brands take 81% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 10K
- Growth, 90 days vs prior 90
- +11.6%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- December3.0× the quietest month
- Top search term
- card holder10K searches a year
02 · Price
A sale here is worth $31.98.
Listings sell for $31.98 on average, from $11.79 to $83.90. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $31.98 that is $0 to $3K a year per listing.
- Average price
- $31.98inside the $15 to $100 sweet spot
- Price range
- $11.79–$83.90
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.9% of listings are out of stock. The average listing ranks #198 within Fashion. It carries 3,135 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 11.9%
- Average rank
- #198in Fashion
- Average rating
- 4.53 starsAmazon Singapore average 4.47 stars
- Average reviews
- 3,135per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Card Holder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Herschel Unisex Wallet Einheitsgröße
- Price
- $33.78
- Rating
- 4.8/5
- Reviews
- 326
- Age
- 2y ago

Minimalist Wallet for Men with Money Clip and ID Window RFID Blocking Pop-Up Card Holder for 9-13 Cards Slim and Compact Metal Aluminum Leather
- Price
- $38.70
- Rating
- 4.5/5
- Reviews
- 5,587
- Age
- 1y ago

VULKIT Card Holder with Money Pocket Pop Up Wallet RFID Blocking Slim Metal Bank Card Case Holds 5 Cards and Notes Black S Rfid
- Price
- $39.57
- Rating
- 4.4/5
- Reviews
- 11,788
- Age
- 6y ago

Thread Wallets - Slim Minimalist Wallet - Front Pocket Credit Card Holder (One Size Black)
- Price
- $32.89
- Rating
- 4.6/5
- Reviews
- 9,469
- Age
- 2y ago

kate spade new york Devin Zip Magnetic Wallet/Card Holder - Compatible with MagSafe Phones and Cases - Black
- Price
- $83.90
- Rating
- 4.5/5
- Reviews
- 125
- Age
- 1y ago
Trending
estimated 90-day click momentum
VULKIT Magnetic Money Clip Leather Money Holder Minimalist Design Holds Up to 15 Cash Navy Slim Minimalist
- Price
- $32.29
- Rating
- 4.6/5
- Reviews
- 225
- Age
- 2y ago

Automatic aluminium card holder RFID protection original slim and minimalist wallet for men and women capacity 1 to 6 cards Slider model
- Price
- $42.74
- Rating
- 4.1/5
- Reviews
- 244
- Age
- 2y ago

Spigen Passport Card Holder Passport Wallet Travel Documents Organizer Protector Passport Holder Travel Accessories with RFID Blocking Technology SIM Card Pin Included - Military Green
- Price
- $26.88
- Rating
- 4.5/5
- Reviews
- 230
- Age
- 2y ago

VULKIT Passport Holder Ultra-thin Design Leather Travel Wallet with 2 Card Slots on the Back RFID Blocking Passport Holder Essential for Travel black Einheitsgröße Minimalist
- Price
- $11.79
- Rating
- 4.3/5
- Reviews
- 101
- Age
- 8mo ago

Kate Spade New York Magnetic Card Holder - Compatible with MagSafe - Black
- Price
- $49.76
- Rating
- 4.3/5
- Reviews
- 908
- Age
- 2y ago
Newest
by launch date
VULKIT Passport Holder Ultra-thin Design Leather Travel Wallet with 2 Card Slots on the Back RFID Blocking Passport Holder Essential for Travel black Einheitsgröße Minimalist
- Price
- $11.79
- Rating
- 4.3/5
- Reviews
- 101
- Age
- 8mo ago

kate spade new york Devin Zip Magnetic Wallet/Card Holder - Compatible with MagSafe Phones and Cases - Black
- Price
- $83.90
- Rating
- 4.5/5
- Reviews
- 125
- Age
- 1y ago

Tommy Hill RFID Blocking Genuine Leather Money Clip Wallet Slim Front Pocket Wallet CreditCard Holder with ID Window 6 Card Holder - Brown
- Price
- $14.49
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

VULKIT Slim Minimalist Card Holder RFID Blocking Leather Credit Card Holder Front Pocket Wallet Magnetic Closure
- Price
- $26.26
- Rating
- 4.6/5
- Reviews
- 625
- Age
- 1y ago

VULKIT Slim Minimalist Card Holder RFID Blocking Leather Credit Card Holder Front Pocket Wallet Magnetic Closure
- Price
- $27.21
- Rating
- 4.6/5
- Reviews
- 625
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
17
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 100%
Open market
14%
- VULKIT32%
- Herschel20%
- ZALVEX15%
- kate spade new york9%
- Spigen5%
- Thread Wallets5%
- Open — no brand owns it (5 brands, 14%)
Demand
Card Holder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.0×
Reviews and returns
What reviews say buyers love and hate about Card Holder
We read the reviews and the return reasons for every product selling here.
“Doesn't last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
7 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Card Holder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









