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Bellroy Venture

Fail

The top 5 products take 100% of clicks, so Bellroy Venture is a Fail.

Flapen Score
38
38 / 100
Top 39% of 106 Fashion niches · +2 vs the category median of 36
Market size
$9K/yr694 searches / yr
90-day growth
+35.1%search demand this quarter
Competition
100%top-5 click share · 1 brands · 2 sellers

Flapen Score

Bellroy Venture against its category

The dotted line is the Fashion average. Past it, Bellroy Venture is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bellroy Venture market on Amazon at a glance

Shoppers on Amazon Singapore searched for Bellroy Venture 694 times last year and spent an estimated $9K. One brand takes every click. Demand peaks in Oct–Nov. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 9.1% of those searches ended in a purchase.

Shoppers searched for this 694 times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved +35.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months
694
Growth, 90 days vs prior 90
+35.1%
Conversion, latest week
9.1%
Market size, estimated
$9Ka year
Peak month
October3.5× the quietest month
Top search term
bellroy venture sling 6l299 searches a year

02 · Price

A sale here is worth $147.04.

Listings sell for $147.04 on average, from $99.93 to $182.56. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $147.04 that is $0 to $15K a year per listing.

Average price
$147.04above the $15 to $100 sweet spot
Price range
$99.93–$182.56
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$15K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 17.6% of listings are out of stock. The average listing ranks #296 within Fashion. It carries 617 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
0%
Out of stock, average day
17.6%
Average rank
#296in Fashion
Average rating
4.53 starsAmazon Singapore average 4.47 stars
Average reviews
617per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.

$0$928$2K$3K$4K1001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 flat

Sellers

2

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

100%

Top 20: 100%

Open market

0%

  • Bellroy100%

Demand

Bellroy Venture search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4535Spike '24Black Friday '24Spike '25Prime Day '25Spike '26SepOctNovDecJanFebSepMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 3.5×

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Bellroy Venture questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data