kerastase
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$42.57avg listing price — sweet spot $15–$100
Price range
Incredible$32.60–$88.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Okay+9.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,360.78avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$10K$10K/yr · 16K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, kerastase is a $10K/yr Amazon Singapore market (16K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
kerastase market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $21K–$32K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #159
- Page quality
- 0%
- Prime
- 61%
- Sponsored
- 11%
- Out of stock
- 3.9%
- Avg brand age
- 97 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
1 flat
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
52%
Top 20: 100%
Open market
0%
- KÉRASTASE100%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 46 weeks — +9.3% search growth over the last 90 days.Top kerastase products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kerastase Paris Genesis Bain Hydra-Fortifiant Shampoo 250ml
KÉRASTASE$36.184.5★9,583 rev
K NUTRITIVE 8HMNS SERUM 90ML
KÉRASTASE$51.564.6★7,913 rev
Kerastase Genesis Serum Anti-Chute Fortifiant (Anti Hair-Fall) 90ml
KÉRASTASE$64.904.4★7,972 rev
Kerastase Densifique Bain Densite Bodifying Shampoo (Hair Visibly Lacking Density) 250ml/8.5oz
KÉRASTASE$34.314.6★10,888 rev
KÉRASTASE Chronologiste Bain Régénérant Shampoo 250ml
KÉRASTASE$41.384.6★3,061 rev
Newest
by launch date
Kérastase Elixir Ultime LHuile Originale Refillable 75ml
KÉRASTASE$63.1083 rev
Kerastase K Genesis Bain Nutri-Fortifiant Anti Hair-fall Fortifying Shampoo 250 ml
KÉRASTASE$39.14161 rev
K NUTRITIVE 8HMNS SERUM 90ML
KÉRASTASE$51.567,913 rev
Kerastase Nutritive Bain Satin Hydrating Shampoo With Essential Nutriments (Dry Hair) 250ml/8.5oz
KÉRASTASE$35.494,557 rev
Nutritive Bain Satin Riche Shampoo by Kerastase for Unisex
KÉRASTASE$33.773,869 rev
Trending
90-day click momentum
Kerastase Kerastase Specifique Bain Prevention Shampoo For Unisex 8.5 oz Shampoo
KÉRASTASE$33.854.6★
Kerastase K Genesis Bain Nutri-Fortifiant Anti Hair-fall Fortifying Shampoo 250 ml
KÉRASTASE$39.144.6★
Kerastase Nutritive Bain Satin Hydrating Shampoo With Essential Nutriments (Dry Hair) 250ml/8.5oz
KÉRASTASE$35.494.6★
Kerastase Resistance Ciment Anti-Usure Treatment for Unisex 6.8 oz Conditioner
KÉRASTASE$34.614.6★
Kerastase Chroma Absolu Bain Chroma Respect Shampoo
KÉRASTASE$35.134.6★
What buyers say about kerastase
What buyers praise and complain about, mined from review topics.What buyers love
“Good Product”
“Leaves my hair nourished and shiny”
Top return reasons
Common questions
- Is kerastase profitable to sell on Amazon Singapore?
- The niche generates $10K/yr across 18 tracked products. 90-day search growth is +9.3%. Flapen's verdict: Skip it (40/100).
- How competitive is the kerastase niche?
- 1 brands and 15 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 100% of demand.
- What does it cost to enter the kerastase niche?
- Listings span $32.60–$88.67; the average listing price is $42.57 (sweet spot $15–$100). The average incumbent carries 4,361 reviews — the moat a new listing must climb.