Kerastase
FailThe top 5 brands take 100% of clicks, so Kerastase is a Fail.
- Flapen Score
- 40 / 100Top 26% of 111 Beauty niches · +5 vs the category median of 3540
- Market size
- $10K/yr16K searches / yr
- 90-day growth
- +9.3%search demand this quarter
- Competition
- 52%top-5 click share · 1 brands · 15 sellers
Flapen Score
Kerastase against its category
The dotted line is the Beauty average. Past it, Kerastase is stronger. Inside it, weaker.
Market
The Kerastase market on Amazon at a glance
Shoppers on Amazon Singapore searched for Kerastase 16K times last year and spent an estimated $10K. One brand takes every click. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.
- Searches, last 12 months
- 16K
- Growth, 90 days vs prior 90
- +9.3%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $10Ka year
- Top search term
- kerastase10K searches a year
02 · Price
A sale here is worth $42.57.
Listings sell for $42.57 on average, from $32.60 to $88.67. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $42.57 that is $0 to $4K a year per listing.
- Average price
- $42.57inside the $15 to $100 sweet spot
- Price range
- $32.60–$88.67
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 0.6%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
11% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #159 within Beauty. It carries 4,361 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 11%
- Prime listings
- 61%
- Out of stock, average day
- 3.9%
- Average rank
- #159in Beauty
- Average rating
- 4.56 starsAmazon Singapore average 4.47 stars
- Average reviews
- 4,361per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 97 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 97 months
Products
Top Kerastase products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Kerastase Paris Genesis Bain Hydra-Fortifiant Shampoo 250ml
- Price
- $36.18
- Rating
- 4.5/5
- Reviews
- 9,583
- Age
- 6y ago

K NUTRITIVE 8HMNS SERUM 90ML
- Price
- $51.56
- Rating
- 4.6/5
- Reviews
- 7,913
- Age
- 2y ago

Kerastase Genesis Serum Anti-Chute Fortifiant (Anti Hair-Fall) 90ml
- Price
- $64.90
- Rating
- 4.4/5
- Reviews
- 7,972
- Age
- 6y ago

Kerastase Densifique Bain Densite Bodifying Shampoo (Hair Visibly Lacking Density) 250ml/8.5oz
- Price
- $34.31
- Rating
- 4.6/5
- Reviews
- 10,888
- Age
- 9y ago

KÉRASTASE Chronologiste Bain Régénérant Shampoo 250ml
- Price
- $41.38
- Rating
- 4.6/5
- Reviews
- 3,061
- Age
- 5y ago
Trending
estimated 90-day click momentum
Kerastase Kerastase Specifique Bain Prevention Shampoo For Unisex 8.5 oz Shampoo
- Price
- $33.85
- Rating
- 4.6/5
- Reviews
- 3,207
- Age
- 17y ago

Kerastase K Genesis Bain Nutri-Fortifiant Anti Hair-fall Fortifying Shampoo 250 ml
- Price
- $39.14
- Rating
- 4.6/5
- Reviews
- 161
- Age
- 1y ago

Kerastase Nutritive Bain Satin Hydrating Shampoo With Essential Nutriments (Dry Hair) 250ml/8.5oz
- Price
- $35.49
- Rating
- 4.6/5
- Reviews
- 4,557
- Age
- 2y ago

Kerastase Resistance Ciment Anti-Usure Treatment for Unisex 6.8 oz Conditioner
- Price
- $34.61
- Rating
- 4.6/5
- Reviews
- 4,096
- Age
- 10y ago

Kerastase Chroma Absolu Bain Chroma Respect Shampoo
- Price
- $35.13
- Rating
- 4.6/5
- Reviews
- 2,575
- Age
- 3y ago
Newest
by launch date
Kérastase Elixir Ultime LHuile Originale Refillable 75ml
- Price
- $63.10
- Rating
- 4.5/5
- Reviews
- 83
- Age
- 1y ago

Kerastase K Genesis Bain Nutri-Fortifiant Anti Hair-fall Fortifying Shampoo 250 ml
- Price
- $39.14
- Rating
- 4.6/5
- Reviews
- 161
- Age
- 1y ago

K NUTRITIVE 8HMNS SERUM 90ML
- Price
- $51.56
- Rating
- 4.6/5
- Reviews
- 7,913
- Age
- 2y ago

Kerastase Nutritive Bain Satin Hydrating Shampoo With Essential Nutriments (Dry Hair) 250ml/8.5oz
- Price
- $35.49
- Rating
- 4.6/5
- Reviews
- 4,557
- Age
- 2y ago

Nutritive Bain Satin Riche Shampoo by Kerastase for Unisex
- Price
- $33.77
- Rating
- 4.6/5
- Reviews
- 3,869
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
1 flat
Sellers
15
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 100%
Open market
0%
- KÉRASTASE100%
- Open — no brand owns it (0%)
Demand
Kerastase search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.8× · 11 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Kerastase
We read the reviews and the return reasons for every product selling here.
“Good Product”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
4 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kerastase questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









