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Gillette Venus

Fail

The top 5 products take 100% of clicks, so Gillette Venus is a Fail.

Flapen Score
41
41 / 100
Top 24% of 111 Beauty niches · +6 vs the category median of 35
Market size
$4K/yr3K searches / yr
90-day growth
+37.5%search demand this quarter
Competition
100%top-5 click share · 1 brands · 4 sellers

Flapen Score

Gillette Venus against its category

The dotted line is the Beauty average. Past it, Gillette Venus is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gillette Venus market on Amazon at a glance

Shoppers on Amazon Singapore searched for Gillette Venus 3K times last year and spent an estimated $4K. One brand takes every click. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 8.0% of those searches ended in a purchase.

Shoppers searched for this 3K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +37.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months
3K
Growth, 90 days vs prior 90
+37.5%
Conversion, latest week
8.0%
Market size, estimated
$4Ka year
Top search term
venus1K searches a year

02 · Price

A sale here is worth $16.16.

Listings sell for $16.16 on average, from $13.00 to $18.16. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $16.16 that is $0 to $2K a year per listing.

Average price
$16.16inside the $15 to $100 sweet spot
Price range
$13.00–$18.16
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.1%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #12 within Beauty. It carries 134 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
9.4%
Average rank
#12in Beauty
Average rating
4.72 starsAmazon Singapore average 4.47 stars
Average reviews
134per listing
Listings tracked
5

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 167 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
167 months

Products

Top Gillette Venus products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Gillette Venus search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12575Spike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Oct · busiest ÷ quietest = 2.4× · 10 of 12 months tracked

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Gillette Venus questions

Answered from the same tracked data.