Face Wipes
FailThe top 5 products take 100% of clicks, so Face Wipes is a Fail.
- Flapen Score
- 39 / 100Top 31% of 111 Beauty niches · +4 vs the category median of 3539
- Market size
- $5K/yr2K searches / yr
- 90-day growth
- -9.2%search demand this quarter
- Competition
- 100%top-5 click share · 1 brands · 3 sellers
Flapen Score
Face Wipes against its category
The dotted line is the Beauty average. Past it, Face Wipes is stronger. Inside it, weaker.
Market
The Face Wipes market on Amazon at a glance
Shoppers on Amazon Singapore searched for Face Wipes 2K times last year and spent an estimated $5K. One brand takes every click. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 23.5% of those searches ended in a purchase.
Shoppers searched for this 2K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 23.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.
- Searches, last 12 months
- 2K
- Growth, 90 days vs prior 90
- -9.2%
- Conversion, latest week
- 23.5%
- Market size, estimated
- $5Ka year
- Top search term
- face wipes833 searches a year
02 · Price
A sale here is worth $9.44.
Listings sell for $9.44 on average, from $9.44 to $9.44. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $9.44 that is $0 to $944 a year per listing.
- Average price
- $9.44under the $15 to $100 sweet spot
- Price range
- $9.44–$9.44
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$944
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.7% of listings are out of stock. The average listing ranks #165 within Beauty. It carries 42 reviews at 3.80 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 20.7%
- Average rank
- #165in Beauty
- Average rating
- 3.80 starsAmazon Singapore average 4.47 stars
- Average reviews
- 42per listing
- Listings tracked
- 1
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 84 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 84 months
Products
Top Face Wipes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
1 falling
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 1100%
Demand
Face Wipes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Jul · busiest ÷ quietest = 2.6× · 11 of 12 months tracked
Search terms
Top Face Wipes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- face wipes833/yr
- makeup remover wipes729/yr
- facial wipes514/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Wipes questions
Answered from the same tracked data.