Is curl gel profitable to sell on Amazon Singapore?

The niche generates $5K/yr across 2 tracked products. 90-day search growth is -14.7%. Flapen's verdict: Skip it (36/100).

How competitive is the curl gel niche?

2 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

When does demand for curl gel peak?

Demand peaks in Jan–Apr; the busiest month runs 1.7× the quietest.

What does it cost to enter the curl gel niche?

Listings span $29.22–$33.81; the average listing price is $31.51 (sweet spot $15–$100). The average incumbent carries 4,778 reviews — the moat a new listing must climb.

curl gel

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$31.51

avg listing price — sweet spot $15–$100

Price range

Incredible$29.22–$33.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,777.5

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-14.7%

90-day search growth — must beat 0% to launch

Market size

Bad$5K

$5K/yr · 2K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Singapore niche tracking, curl gel is a $5K/yr Amazon Singapore market (2K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Apr. Verdict: Skip it — 36/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

curl gel market data

Units sold / yr: 0–100; avg 0–100/product
Revenue / yr: $0–$3K; units × avg price
Conversion rate: 7.1%
Avg BSR: #22
Page quality: 0%
Prime: 50%
Sponsored: 0%
Out of stock: 0.0%
Avg brand age: 82 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Not Your Mother's68%
Umberto Giannini32%

Demand & seasonality

Weekly Amazon search volume, last 99 weeks — -14.7% search growth over the last 90 days.

Peak months: Jan, Apr · busiest ÷ quietest = 1.7×

Open Trend

Top curl gel products on Amazon

All 2 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Not Your Mothers Curl Talk Frizz Control Sculpting Gel & Defining Cream (2-Pack) - 6 fl oz - Formulated With Rice Complex - All Curl Types

Not Your Mother's$29.224.5★4,822 rev

Umberto Giannini Curl Jelly Scrunching Jelly 6.7 fl Oz - Frizz Solution Defining Hair Gel for 2a-4c Curly Wavy Coily Hair - Vegan & Cruelty-Free

Umberto Giannini$33.814.4★4,733 rev

Newest

by launch date

Not Your Mothers Curl Talk Frizz Control Sculpting Gel & Defining Cream (2-Pack) - 6 fl oz - Formulated With Rice Complex - All Curl Types

Not Your Mother's$29.224,822 rev

5y ago

Umberto Giannini Curl Jelly Scrunching Jelly 6.7 fl Oz - Frizz Solution Defining Hair Gel for 2a-4c Curly Wavy Coily Hair - Vegan & Cruelty-Free

Umberto Giannini$33.814,733 rev

9y ago

Common questions

Is curl gel profitable to sell on Amazon Singapore?: The niche generates $5K/yr across 2 tracked products. 90-day search growth is -14.7%. Flapen's verdict: Skip it (36/100).
How competitive is the curl gel niche?: 2 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
When does demand for curl gel peak?: Demand peaks in Jan–Apr; the busiest month runs 1.7× the quietest.
What does it cost to enter the curl gel niche?: Listings span $29.22–$33.81; the average listing price is $31.51 (sweet spot $15–$100). The average incumbent carries 4,778 reviews — the moat a new listing must climb.