How competitive is the Curl Gel niche on Amazon Singapore?

2 brands and 7 sellers compete in Curl Gel on Amazon Singapore. The top 5 Curl Gel products take 100% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Curl Gel niche?

Curl Gel sells for $31.51 on average on Amazon Singapore, inside our $15–$100 sweet spot. Listings span $29.22–$33.81. The average incumbent carries 4,778 reviews — the moat a new listing must climb.

Curl Gel

a concentrated shelf (top 5 take 100% of clicks) — Curl Gel doesn't clear our bar today.

Flapen Score

Skip it

Top 43% of 111 Beauty niches · +1 vs the category median of 35

This niche Category average · 111 niches

Is Curl Gel profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Curl Gel is a $5K/yr Amazon Singapore market (2K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Apr. Verdict: Skip it — 36/100.

Curl Gel: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -14.7% over the last 90 days and 7.1% of searches end in a purchase.

$5K

revenue / yr

Units sold / yr100

Search volume / yr-14.7%2K

Conversion rate7.1%

Avg price$31.51

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers2 · 7

Top-5 product click share100%

Open market0%

Avg brand age82 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 2 products

Top Curl Gel products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Not Your Mothers Curl Talk Frizz Control Sculpting Gel & Defining Cream (2-Pack) - 6 fl oz - Formulated With Rice Complex - All Curl Types

Price: $29.22
Rating: 4.5/5
Reviews: 4,822
Age: 5y ago

Umberto Giannini Curl Jelly Scrunching Jelly 6.7 fl Oz - Frizz Solution Defining Hair Gel for 2a-4c Curly Wavy Coily Hair - Vegan & Cruelty-Free

Price: $33.81
Rating: 4.4/5
Reviews: 4,733
Age: 9y ago

Newest

by launch date

Not Your Mothers Curl Talk Frizz Control Sculpting Gel & Defining Cream (2-Pack) - 6 fl oz - Formulated With Rice Complex - All Curl Types

Price: $29.22
Rating: 4.5/5
Reviews: 4,822
Age: 5y ago

Umberto Giannini Curl Jelly Scrunching Jelly 6.7 fl Oz - Frizz Solution Defining Hair Gel for 2a-4c Curly Wavy Coily Hair - Vegan & Cruelty-Free

Price: $33.81
Rating: 4.4/5
Reviews: 4,733
Age: 9y ago

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Not Your Mother's68%
Umberto Giannini32%

Curl Gel demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume2KCVR7.1%Products2Brands2Top 5 Brands100%OOS Rate0.0%Rating4.5★Reviews4,778Avg BSR#22

Peak months: Jan, Apr · busiest ÷ quietest = 1.7×

Common Curl Gel questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Curl Gel 36/100 on Amazon Singapore — Skip it. The niche generates $5K/yr across 2 tracked products. Search demand moved -14.7% over the last 90 days.