Cleansing Oil
FailThe top 5 products take 100% of clicks, so Cleansing Oil is a Fail.
- Flapen Score
- 33 / 100Ranks 68 of 111 Beauty niches · −2 vs the category median of 3533
- Market size
- $3K/yr4K searches / yr
- 90-day growth
- -7.0%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 13 sellers
Flapen Score
Cleansing Oil against its category
The dotted line is the Beauty average. Past it, Cleansing Oil is stronger. Inside it, weaker.
Market
The Cleansing Oil market on Amazon at a glance
Shoppers on Amazon Singapore searched for Cleansing Oil 4K times last year and spent an estimated $3K. All 4 brands take every click. Demand peaks in Oct. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 4.8% of those searches ended in a purchase.
Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.
- Searches, last 12 months
- 4K
- Growth, 90 days vs prior 90
- -7.0%
- Conversion, latest week
- 4.8%
- Market size, estimated
- $3Ka year
- Peak month
- October1.8× the quietest month
- Top search term
- cleansing oil3K searches a year
02 · Price
A sale here is worth $17.26.
Listings sell for $17.26 on average, from $6.66 to $22.59. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $17.26 that is $0 to $2K a year per listing.
- Average price
- $17.26inside the $15 to $100 sweet spot
- Price range
- $6.66–$22.59
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
20% of listings pay for placement with sponsored ads. 40% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #59 within Beauty. It carries 4,310 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 20%
- Prime listings
- 40%
- Out of stock, average day
- 0.3%
- Average rank
- #59in Beauty
- Average rating
- 4.38 starsAmazon Singapore average 4.47 stars
- Average reviews
- 4,310per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 95 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 95 months
Products
Top Cleansing Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Beauty of Joseon Ginseng Cleansing Oil
- Price
- $18.16
- Rating
- 4.4/5
- Reviews
- 3,387
- Age
- 4y ago

SKIN1004 Madagascar Centella Light Cleansing Oil 200ml
- Price
- $22.59
- Rating
- 4.5/5
- Reviews
- 12,802
- Age
- 6y ago

Haruharu Wonder Black Rice Moisture Deep Cleansing Oil Makeup Remover 150ml
- Price
- $19.57
- Rating
- 4.4/5
- Reviews
- 4,113
- Age
- 5y ago
![[Medicube] ZERO PORE BLACKHEAD DEEP CLEANSING OIL 205ml](https://m.media-amazon.com/images/I/31fZT27pxfL.jpg)
[Medicube] ZERO PORE BLACKHEAD DEEP CLEANSING OIL 205ml
- Price
- $19.31
- Rating
- 4.4/5
- Reviews
- 516
- Age
- 1y ago

SKIN1004 Cleansing Oil 30ml
- Price
- $6.66
- Rating
- 4.2/5
- Reviews
- 732
- Age
- 2y ago
Trending
estimated 90-day click momentum![[Medicube] ZERO PORE BLACKHEAD DEEP CLEANSING OIL 205ml](https://m.media-amazon.com/images/I/31fZT27pxfL.jpg)
[Medicube] ZERO PORE BLACKHEAD DEEP CLEANSING OIL 205ml
- Price
- $19.31
- Rating
- 4.4/5
- Reviews
- 516
- Age
- 1y ago

Haruharu Wonder Black Rice Moisture Deep Cleansing Oil Makeup Remover 150ml
- Price
- $19.57
- Rating
- 4.4/5
- Reviews
- 4,113
- Age
- 5y ago

SKIN1004 Cleansing Oil 30ml
- Price
- $6.66
- Rating
- 4.2/5
- Reviews
- 732
- Age
- 2y ago

Beauty of Joseon Ginseng Cleansing Oil
- Price
- $18.16
- Rating
- 4.4/5
- Reviews
- 3,387
- Age
- 4y ago

SKIN1004 Madagascar Centella Light Cleansing Oil 200ml
- Price
- $22.59
- Rating
- 4.5/5
- Reviews
- 12,802
- Age
- 6y ago
Newest
by launch date![[Medicube] ZERO PORE BLACKHEAD DEEP CLEANSING OIL 205ml](https://m.media-amazon.com/images/I/31fZT27pxfL.jpg)
[Medicube] ZERO PORE BLACKHEAD DEEP CLEANSING OIL 205ml
- Price
- $19.31
- Rating
- 4.4/5
- Reviews
- 516
- Age
- 1y ago

SKIN1004 Cleansing Oil 30ml
- Price
- $6.66
- Rating
- 4.2/5
- Reviews
- 732
- Age
- 2y ago

Beauty of Joseon Ginseng Cleansing Oil
- Price
- $18.16
- Rating
- 4.4/5
- Reviews
- 3,387
- Age
- 4y ago

Haruharu Wonder Black Rice Moisture Deep Cleansing Oil Makeup Remover 150ml
- Price
- $19.57
- Rating
- 4.4/5
- Reviews
- 4,113
- Age
- 5y ago

SKIN1004 Madagascar Centella Light Cleansing Oil 200ml
- Price
- $22.59
- Rating
- 4.5/5
- Reviews
- 12,802
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
13
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Beauty of Joseon49%
- SKIN100426%
- HARUHARU13%
- medicube11%
- Open — no brand owns it (0%)
Demand
Cleansing Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.8×
Reviews and returns
What reviews say buyers love and hate about Cleansing Oil
We read the reviews and the return reasons for every product selling here.
“Affordable pricing and good to smell while using it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
2 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cleansing Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









