Brow Gel
FailThe top 5 products take 100% of clicks, so Brow Gel is a Fail.
- Flapen Score
- 33 / 100Ranks 68 of 111 Beauty niches · −2 vs the category median of 3533
- Market size
- $4K/yr1K searches / yr
- 90-day growth
- -16.9%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 5 sellers
Flapen Score
Brow Gel against its category
The dotted line is the Beauty average. Past it, Brow Gel is stronger. Inside it, weaker.
Market
The Brow Gel market on Amazon at a glance
Shoppers on Amazon Singapore searched for Brow Gel 1K times last year and spent an estimated $4K. All 2 brands take every click. Demand peaks in Aug–Oct. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 22.2% of those searches ended in a purchase.
Shoppers searched for this 1K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 22.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.
- Searches, last 12 months
- 1K
- Growth, 90 days vs prior 90
- -16.9%
- Conversion, latest week
- 22.2%
- Market size, estimated
- $4Ka year
- Peak month
- October2.8× the quietest month
- Top search term
- eyebrow gel678 searches a year
02 · Price
A sale here is worth $11.76.
Listings sell for $11.76 on average, from $9.22 to $15.36. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $11.76 that is $0 to $1K a year per listing.
- Average price
- $11.76under the $15 to $100 sweet spot
- Price range
- $9.22–$15.36
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #24 within Beauty. It carries 7,086 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 5.3%
- Average rank
- #24in Beauty
- Average rating
- 4.37 starsAmazon Singapore average 4.47 stars
- Average reviews
- 7,086per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 110 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 110 months
Products
Top Brow Gel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
e.l.f. Brow Gel Clear-Drying & Water-Resistant Creates Laminated Brows Comb & Sculpt Brows Vegan & Cruelty-Free
- Price
- $10.68
- Rating
- 4.3/5
- Reviews
- 4,367
- Age
- 2y ago

NYX PROFESSIONAL MAKEUP The Brow Glue Extreme Hold Tinted Eyebrow Gel - Dark Brown
- Price
- $15.36
- Rating
- 4.3/5
- Reviews
- 10,192
- Age
- 3y ago

e.l.f. Clear Lash & Brow Mascara 2-Pack Conditioning Clear Brow & Lash Gel For Grooming Defining & Separating Long-Lasting Vegan & Cruelty-Free
- Price
- $9.22
- Rating
- 4.5/5
- Reviews
- 6,700
- Age
- 3y ago
Trending
estimated 90-day click momentum
e.l.f. Brow Gel Clear-Drying & Water-Resistant Creates Laminated Brows Comb & Sculpt Brows Vegan & Cruelty-Free
- Price
- $10.68
- Rating
- 4.3/5
- Reviews
- 4,367
- Age
- 2y ago

NYX PROFESSIONAL MAKEUP The Brow Glue Extreme Hold Tinted Eyebrow Gel - Dark Brown
- Price
- $15.36
- Rating
- 4.3/5
- Reviews
- 10,192
- Age
- 3y ago

e.l.f. Clear Lash & Brow Mascara 2-Pack Conditioning Clear Brow & Lash Gel For Grooming Defining & Separating Long-Lasting Vegan & Cruelty-Free
- Price
- $9.22
- Rating
- 4.5/5
- Reviews
- 6,700
- Age
- 3y ago
Newest
by launch date
e.l.f. Brow Gel Clear-Drying & Water-Resistant Creates Laminated Brows Comb & Sculpt Brows Vegan & Cruelty-Free
- Price
- $10.68
- Rating
- 4.3/5
- Reviews
- 4,367
- Age
- 2y ago

e.l.f. Clear Lash & Brow Mascara 2-Pack Conditioning Clear Brow & Lash Gel For Grooming Defining & Separating Long-Lasting Vegan & Cruelty-Free
- Price
- $9.22
- Rating
- 4.5/5
- Reviews
- 6,700
- Age
- 3y ago

NYX PROFESSIONAL MAKEUP The Brow Glue Extreme Hold Tinted Eyebrow Gel - Dark Brown
- Price
- $15.36
- Rating
- 4.3/5
- Reviews
- 10,192
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 rising
Sellers
5
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- e.l.f.69%
- NYX PROFESSIONAL MAKEUP31%
- Open — no brand owns it (0%)
Demand
Brow Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Oct · busiest ÷ quietest = 2.8×
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brow Gel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









