Is blush profitable to sell on Amazon Singapore?

The niche generates $0/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.8%. Flapen's verdict: Skip it (24/100).

How competitive is the blush niche?

4 brands and 7 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.

When does demand for blush peak?

Demand peaks in Oct–Nov; the busiest month runs 1.7× the quietest.

What does it cost to enter the blush niche?

Listings span $9.00–$16.61; the average listing price is $13.26 (sweet spot $15–$100). The average incumbent carries 8,124 reviews — the moat a new listing must climb.

blush

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Good$13.26

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad8,123.83

avg incumbent reviews — the moat a new listing must climb

Price range

Bad$9.00–$16.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-10.8%

90-day search growth — must beat 0% to launch

Competition

Bad90%

top-5 click share — a locked-up shelf

Market size

Bad$0

$0/yr · 5K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Singapore niche tracking, blush is a $0/yr Amazon Singapore market (5K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 24/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

blush market data

Units sold / yr: 0–100; avg 0–100/product
Revenue / yr: $0–$1K; units × avg price
Conversion rate: 0.0%
Avg BSR: #17
Page quality: 0%
Prime: 100%
Sponsored: 0%
Out of stock: 5.6%
Avg brand age: 78 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

e.l.f.48%
Revolution Beauty London22%
TIMEPHORIA17%
wet n wild14%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — -10.8% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 1.7×

Open Trend

Top blush products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

e.l.f. Putty Blush Creamy & Ultra Pigmented Blush For Natural Glow Infused with Argan Oil & Vitamin E Vegan & Cruelty-Free Tahiti 0.35 Oz

e.l.f.$16.614.4★11,141 rev

Makeup Revolution Ultra Blush Makeup Palette Bronzer & Highlighter Includes 8 Shades Gluten free Vegan & Cruelty Free Sugar & Spice 13g

Revolution Beauty London$14.204.5★2,759 rev

TIMEPHORIA Liquid Blush Makeup for Cheeks Natural Matte Finish Blush Tint Stick Multi-Use Long-Lasting Lip & Cheek Makeup Lightweight (05 FIERY FLAME)

TIMEPHORIA$9.904.6★31 rev

Wet n Wild Color Icon Blush Powder Makeup Pinch Me Pink | Matte Natural Glow | Moisturizing Jojoba Oil

wet n wild$9.004.4★16,149 rev

e.l.f. Putty Blush Creamy & Ultra Pigmented Formula Infused with Argan Oil & Vitamin E Caribbean 0.35 Oz (10g)

e.l.f.$14.214.4★11,141 rev

Newest

by launch date

TIMEPHORIA Liquid Blush Makeup for Cheeks Natural Matte Finish Blush Tint Stick Multi-Use Long-Lasting Lip & Cheek Makeup Lightweight (05 FIERY FLAME)

TIMEPHORIA$9.9031 rev

10mo ago

e.l.f. Putty Blush Creamy & Ultra Pigmented Formula Infused with Argan Oil & Vitamin E Caribbean 0.35 Oz (10g)

e.l.f.$14.2111,141 rev

5y ago

e.l.f. Putty Blush Creamy & Ultra Pigmented Blush For Natural Glow Infused with Argan Oil & Vitamin E Vegan & Cruelty-Free Tahiti 0.35 Oz

e.l.f.$16.6111,141 rev

5y ago

Wet n Wild Color Icon Blush Powder Makeup Pinch Me Pink | Matte Natural Glow | Moisturizing Jojoba Oil

wet n wild$9.0016,149 rev

6y ago

Makeup Revolution Ultra Blush Makeup Palette Bronzer & Highlighter Includes 8 Shades Gluten free Vegan & Cruelty Free Sugar & Spice 13g

Revolution Beauty London$14.202,759 rev

11y ago

Common questions

Is blush profitable to sell on Amazon Singapore?: The niche generates $0/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.8%. Flapen's verdict: Skip it (24/100).
How competitive is the blush niche?: 4 brands and 7 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
When does demand for blush peak?: Demand peaks in Oct–Nov; the busiest month runs 1.7× the quietest.
What does it cost to enter the blush niche?: Listings span $9.00–$16.61; the average listing price is $13.26 (sweet spot $15–$100). The average incumbent carries 8,124 reviews — the moat a new listing must climb.