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Bora Filter

Fail

The top 5 brands take 98% of clicks, so Bora Filter is a Fail.

Flapen Score
47
47 / 100
Ranks 124 of 260 Elektro-Großgeräte niches · on the category median
Market size
€447K/yr92K searches / yr
90-day growth
-32.0%search demand this quarter
Competition
83%top-5 click share · 6 brands · 11 sellers

Flapen Score

Bora Filter against its category

The dotted line is the Elektro-Großgeräte average. Past it, Bora Filter is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bora Filter market on Amazon at a glance

Shoppers on Amazon Germany searched for Bora Filter 92K times last year and spent an estimated €447K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Nov. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 11.2% of those searches ended in a purchase.

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €447K a year.

Searches, last 12 months
92K
Growth, 90 days vs prior 90
-32.0%
Conversion, latest week
11.2%
Market size, estimated
€447Ka year
Peak month
November2.1× the quietest month
Top search term
bora filter36K searches a year

02 · Price

A sale here is worth €43.42.

Listings sell for €43.42 on average, from €21.05 to €105.48. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At €43.42 that is €54K to €65K a year per listing.

Average price
€43.42inside the $15 to $100 sweet spot
Price range
€21.05–€105.48
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
1,250–1,500
Revenue per listing a year
€54K–€65K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #87 within Elektro-Großgeräte. It carries 473 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
11.5%
Average rank
#87in Elektro-Großgeräte
Average rating
4.61 starsAmazon Germany average 4.37 stars
Average reviews
473per listing
Listings tracked
12

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Bora Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

11

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 148%
  • Brand 221%
  • Brand 319%
  • Brand 48%
  • Brand 53%
  • Brand 62%

Demand

Bora Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 2.1×

Search terms

Top Bora Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bora filter36K/yr
  • bora pure aktivkohlefilter18K/yr
  • bora filter pure7K/yr
  • bora aktivkohlefilter8K/yr
  • bora pure filter5K/yr
  • filter bora kochfeld4K/yr
  • bora puakf3K/yr
  • bora filter puakf3K/yr
  • aktivkohlefilter bora3K/yr
  • filter bora pure3K/yr

Reviews and returns

What reviews say buyers love and hate about Bora Filter

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Gesamtgröße”
29%of negative reviews mention “Geruch”
0.8%of orders come back
“Hinterlässt Fett/Bratgeruch”
A buyer, on “Geruch”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bora Filter questions

Answered from the same tracked data.