Kühlschrank
MaybeShoppers spend an estimated $10.2M a year here. But prices span $112.63–$784.97, mostly outside the sweet spot, so Kühlschrank is a Maybe.
- Flapen Score
- 62 / 100Top 8% of 260 Elektro-Großgeräte niches · +15 vs the category median of 4762
- Market size
- €10.2M/yr10.8M searches / yr
- 90-day growth
- +49.2%search demand this quarter
- Competition
- 28%top-5 click share · 15 brands · 64 sellers
Flapen Score
Kühlschrank against its category
The dotted line is the Elektro-Großgeräte average. Past it, Kühlschrank is stronger. Inside it, weaker.
Market
The Kühlschrank market on Amazon at a glance
Shoppers on Amazon Germany searched for Kühlschrank 10.8M times last year and spent an estimated €10.2M. The top 5 brands take 67% of clicks. Demand peaks in Jun–Jul. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 10.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +49.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €10.2M a year.
- Searches, last 12 months
- 10.8M
- Growth, 90 days vs prior 90
- +49.2%
- Conversion, latest week
- 0.4%
- Market size, estimated
- €10.2Ma year
- Peak month
- July2.3× the quietest month
- Top search term
- kühlschrank3.8M searches a year
02 · Price
A sale here is worth €268.53.
Listings sell for €268.53 on average, from €112.63 to €784.97. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At €268.53 that is €134K to €201K a year per listing.
- Average price
- €268.53above the $15 to $100 sweet spot
- Price range
- €112.63–€784.97
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €134K–€201K
- Returns
- 3.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #26 within Elektro-Großgeräte. It carries 874 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 86%
- Out of stock, average day
- 6.3%
- Average rank
- #26in Elektro-Großgeräte
- Average rating
- 4.31 starsAmazon Germany average 4.37 stars
- Average reviews
- 874per listing
- Listings tracked
- 59
04 · Newcomers
7 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Kühlschrank products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
15 falling
Sellers
64
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
28%
Top 20: 60%
Open market
27%
- Brand 127%
- Brand 213%
- Brand 310%
- Brand 49%
- Brand 57%
- Brand 65%
Demand
Kühlschrank search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.3×
Search terms
Top Kühlschrank search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kühlschrank3.8M/yr
- kühlschrank mit gefrierfach3.3M/yr
- kühlschrank ohne gefrierfach756K/yr
- kühl gefrierkombination freistehend761K/yr
- kühl-gefrier-kombinationen422K/yr
- kühl gefrierkombination387K/yr
- kühlgefrierkombination freistehend251K/yr
- fridge198K/yr
- kuhlgefrierkombination143K/yr
- kühlschrank ohne gefrierfach freistehend73K/yr
Reviews and returns
What reviews say buyers love and hate about Kühlschrank
We read the reviews and the return reasons for every product selling here.
“Extrem laut”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kühlschrank questions
Answered from the same tracked data.









