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60

grabkerzen

Worth a look

Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 71Growth 3Conversion 36Competition 83Returns 97Price range 81Avg price 95Brand share 36Review moat 84Quality gap 70

Returns

Incredible0.7%

return rate — above 6% kills the launch gate

Avg price

Incredible€28.92

avg listing price — sweet spot $15–$100

Review moat

Great310.74

avg incumbent reviews — the moat a new listing must climb

Competition

Great32%

top-5 click share — an open shelf

Price range

Great€2.44–€75.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€755K

€755K/yr · 900K searches

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Growth

Bad-44.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, grabkerzen is a €755K/yr Amazon Germany market (900K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Worth a look — 60/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
30K–40K
avg 250–500/product
Revenue / yr
€868K–€1.2M
units × avg price
Launch success
17%
1 of 6 new (360d)
Conversion rate
2.9%
Avg BSR
#124
Page quality
0%
Prime
75%
Sponsored
77%
Out of stock
1.1%
Avg brand age
47 months
Avg seller age
183 days

Competition

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

21 falling

Sellers

43

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

32%

Top 20: 70%

Open market

14%

  • bolsius39%
  • Hofer Friedlicht27%
  • HORECA CANDLES9%
  • Beste Choice5%
  • Candelo3%
  • KELOPEST3%
  • Open — no brand owns it (15 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -44.6% search growth over the last 90 days.
45K35KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.4×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€23K6%€45K9%€68K12%€91K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 57 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Helligkeit/Glanz/Glühen25%

“LED Grablicht”

Qualität insgesamt18%

“Super Produkt 👍 alles bestens, gerne wieder”

beworben Vs Tatsächliches Produkt18%

“Hält was versprochen ist”

Preis-Leistungs-Verhältnis12%

“Preisleistung OK”

Haltbarkeit5%

“Dauer stimmt”

Gesamtgröße4%

“Passt”

Design insgesamt2%

“ansprechendes Design”

Akkulaufzeit1%

“Hoffe die Batterie hält eine Weile, weil dauerhaft an”

Benutzerfreundlichkeit1%

“Den Aufkleber kann man ganz einfach anbringen (aufkleben, andrücken, Folie runterziehen).”

Bild/Bildklarheit1%

“Brennen wirklich 7Tage mit sehr schönen Bildern und Spruch”

What buyers complain about

Preis-Leistungs-Verhältnis21%

“Für das Geld ein absolutes No Go”

Qualität insgesamt20%

“Absolut miserabel”

Haltbarkeit9%

“Kam defekt an, brannte einen Tag, aus”

Funktionalität insgesamt8%

“Funktioniert nicht”

Gesamtgröße5%

“Für unser Grab jedoch zu groß”

beworben Vs Tatsächliches Produkt5%

“die Produktbeschreibung ist falsch.”

Entflammbar4%

“brennt ganz schlecht”

Wecker/Timer-Genauigkeit3%

“Keine Timerfunktion”

Akkulaufzeit3%

“Beim ersten Batteriewechsel sind beide Drähte abgegangen”

Helligkeit/Glanz/Glühen2%

“Die 2 Grableuchten sind leider eine große Enttäuschung”

Top return reasons

Defekt Material/Teile22%
Gesamtgröße21%
Funktionalität insgesamt13%
Qualität insgesamt7%
Wecker/Timer-Genauigkeit5%
beworben Vs Tatsächliches Produkt4%
Helligkeit/Glanz/Glühen4%
Touch-/Tastensteuerung4%
Entflammbar3%
Haltbarkeit2%

Common questions

Is grabkerzen profitable to sell on Amazon Germany?
The niche generates €755K/yr across 57 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -44.6%. Flapen's verdict: Worth a look (60/100).
How competitive is the grabkerzen niche?
21 brands and 43 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in grabkerzen?
Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Qualität insgesamt, Haltbarkeit. The return rate is 0.7%.
When does demand for grabkerzen peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 3.4× the quietest.
What does it cost to enter the grabkerzen niche?
Listings span €2.44–€75.30; the average listing price is €28.92 (sweet spot $15–$100). The average incumbent carries 311 reviews — the moat a new listing must climb.

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