How competitive is the Ajwa Dates niche on Amazon United Arab Emirates?

14 brands and 24 sellers compete in Ajwa Dates on Amazon United Arab Emirates. The top 5 Ajwa Dates products take 58% of clicks and its top 5 brands hold 64% of demand.

What do buyers complain about in Ajwa Dates?

Ajwa Dates buyers on Amazon United Arab Emirates complain most about الجودة الشاملة, تلوث, سهولة المضغ/البلع, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Ajwa Dates niche?

Ajwa Dates sells for $34.31 on average on Amazon United Arab Emirates, inside our $15–$100 sweet spot. Listings span $8.54–$64.64. The average incumbent carries 29 reviews — the moat a new listing must climb.

Ajwa Dates

Ajwa Dates shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Signals Low Review Barrier

Flapen Score

Worth a look

Top 25% of 419 Grocery niches · +5 vs the category median of 52

This niche Category average · 419 niches

Is Ajwa Dates profitable on Amazon?

According to Flapen's Amazon United Arab Emirates niche tracking, Ajwa Dates is a $65K/yr Amazon United Arab Emirates market (29K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Feb–Mar. Verdict: Worth a look — 57/100.

Ajwa Dates: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -35.0% over the last 90 days and 6.4% of searches end in a purchase.

$65K

revenue / yr

Units sold / yr3K

Search volume / yr-35.0%29K

Conversion rate6.4%

Avg price$34.31

Who owns the niche?

The top 5 brands hold 64% of demand, so 36% of the market is open.

36%

open market share

Brands · sellers14 · 24

Top-5 product click share58%

Open market36%

Avg brand age39 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 18 products

Top Ajwa Dates products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Bayara Ajwa Al Madina 400g

Price: $22.84
Rating: 4.3/5
Reviews: 121
Age: 7y ago

Jomara Premium Ajwa Madinah Dates 400g

Price: $25.53
Rating: 4.4/5
Reviews: 53
Age: 3y ago

Naturals Ajwa Madeena Dates (1kg)

Price: $49.58
Rating: 4.1/5
Reviews: 5
Age: 5y ago

Tamr Wa Qhwah Ajwa Almadina Saudi Dates 500g - Premium Quality Soft & Fresh No Sugar Added Ideal for Snacking & Gifting

Price: $45.50
Rating: 4.8/5
Reviews: 7
Age: 1y ago

Premium Ajwa Dates 1 Kg

Price: $51.03
Rating: 3.0/5
Reviews: 7
Age: 11mo ago

Newest

by launch date

Siafa Ajwa Dates Value Pack 400 g

Price: $29.52
Rating: 0.0/5
Reviews: 0
Age: 1mo ago

Lumy Madinah Ajwa Dates -800g| No Added Sugar or Artificial Preservatives Naturally high in fiber | Ideal Healthy Snack for Munching or Gifting

Price: $64.64
Rating: 3.9/5
Reviews: 5
Age: 7mo ago

Premium Ajwa Dates 1 Kg

Price: $51.03
Rating: 3.0/5
Reviews: 7
Age: 11mo ago

Kingdom Dates Ajwa Al-Madina Dates 200g | Premium Quality Natural & Nutrient-Rich Dates | Authentic from Madinah Saudi Arabia

Price: $13.85
Rating: 4.8/5
Reviews: 5
Age: 1y ago

Home Taste Ajwa Al Madina Saudi Premium Dates 500g

Price: $31.46
Rating: 3.9/5
Reviews: 10
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 rising

Sellers

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

28%

Bayara24%
Jomara14%
Lulu10%
Generic9%
Naturals8%
Kingdom Dates8%

Ajwa Dates demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume29KCVR6.4%Products18Brands14Top 5 Brands64%OOS Rate3.1%Rating4.2★Reviews29Avg BSR#57

Peak months: Feb, Mar · busiest ÷ quietest = 2.8×

What reviews say buyers love and hate about Ajwa Dates

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

الجودة الشاملة60%

“Great quality”

حلاوة20%

“Just the right amount of sweetness”

الذوق العام10%

“Nice taste”

القيمة مقابل المال10%

“great price”

What buyers complain about

100% of reviews

الجودة الشاملة50%

“Not very good quality”

تلوث33%

“Insects were inside”

سهولة المضغ/البلع17%

“Very hard and not easy to chew”

Common Ajwa Dates questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ajwa Dates 57/100 on Amazon United Arab Emirates — Worth a look. The niche generates $65K/yr across 18 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -35.0% over the last 90 days.