mahjong mat
Launch itA $2.8M/yr market growing +35.4% this quarter with returns at 3.4% — clears our launch bar.
Market size
Incredible$2.8M$2.8M/yr · 4.3M searches
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Avg price
Incredible$28.68avg listing price — sweet spot $15–$100
Review moat
Great132.3avg incumbent reviews — the moat a new listing must climb
Price range
Great$12.72–$64.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great28%top-5 click share — an open shelf
Growth
Good+35.4%90-day search growth — must beat 0% to launch
Returns
Okay3.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, mahjong mat is a $2.8M/yr Amazon United States market (4.3M searches/yr). The top 5 brands hold 36% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Launch it — 71/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
mahjong mat market data
- Units sold / yr
- 80K–100K
- avg 750–1,000/product
- Revenue / yr
- $2.3M–$2.9M
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #107
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 6.6%
- Avg brand age
- 10 months
- Avg seller age
- 196 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
52 rising
Sellers
61
Top-5 brand share
36%
Top 20: 77%
Top-5 click share
28%
Top 20: 63%
Open market
60%
- TIASUSAN10%
- InnoBeta7%
- YOMEYOT7%
- ECVLRTK6%
- Gedgan6%
- Sonwyoung5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +35.4% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.1×
Top mahjong mat search terms
- mahjong mat2.7M/yr
- mahjong mats274K/yr
- mahjong mat with rules184K/yr
- mah jongg mat140K/yr
- mahjong mat for table345K/yr
- american mahjong mat81K/yr
- mah jong mat64K/yr
- pink mahjong mat61K/yr
- green mahjong mat53K/yr
- blue mahjong mat49K/yr
Top mahjong mat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mahjong Mat (33x33) - Non-Slip Noise Reduction Gaming Mat for American Mahjong - Flower-Carnation-12
InnoBeta$39.314.6★187 rev
YOMEYOT Mahjong Mat for Table 31.5 x 31.5 American Mah Jongg Mat
YOMEYOT$18.364.5★180 rev
ECVLRTK Blue Mahjong Mat for Table American Mahjong Mat with Printed Rules 31.5 x 31.5 Anti-Slip Noise-Reducing Table Cover for Mahjong Poker Board Games Dominoes and Card Games.
ECVLRTK$24.894.0★166 rev
Gedgan Turquoise Mahjong Mat with Lotus & Butterfly Artwork - 32.4x32.4 Inch Hand-Painted Style Rubber Mat Zen Decor Waterproof Surface Anti-Slip Foldable Design for Asian-Themed Game Nights
Gedgan$29.524.7★348 rev
TIASUSAN Blue Mahjong Mat (31.5 x 31.5) with Black Carrying Bag Anti-Slip Noise-Reducing Mahjong Mat for Table Poker Board Games Dominoes and Card Games
TIASUSAN$29.614.6★114 rev
Newest
by launch date
Jongyance Green American Learning Mahjong Mat (33x33) Anti-Slip Mahjong Mat for Table Mah-jongg Game Mat
Jongyance$27.74103 rev
GreenD Mahjong Mat for Table 31.5x31.5 Rubber American Mahjong Mat with Rules Non Slip Noise Reduction Game Table Cover with Dice and Bag for Mahjong Poker Board Card Tile GamesBlue
GreenD$12.7281 rev
Mahjong Mat for Table CUFURNIX 31.5x31.5 Non-Slip & Noise Reduction Mahjong Mat with Rules Mah Jongg Gift with Carrying Bag for Poker Board Games Dominoes Cards & Tile Games (Blue-Green)
Cufurnix$26.3498 rev
American Mahjong Mat with Rules 31.5in Pink Floral Neoprene Non-Slip Pad
ZWFCGMMBC$35.7213 rev
Shipped Rolled Mahjong Mat with Rules Without Creases 3mm 32.5 x 32.5
HesLaus$31.4047 rev
Trending
90-day click momentumAmerican Mahjong Mat with Rules 31.5in Pink Floral Neoprene Non-Slip Pad
ZWFCGMMBC$35.724.9★
Jongyance Green American Learning Mahjong Mat (33x33) Anti-Slip Mahjong Mat for Table Mah-jongg Game Mat
Jongyance$27.744.6★
Shipped Rolled Mahjong Mat with Rules Without Creases 3mm 32.5 x 32.5
HesLaus$31.404.7★
Puresora Mahjong Mat Table with Rules Mah Jong Mat Neoprene Travel Chinoiserie Floral Majong Learning Mat Instructions Mahjong Gifts Women Unique Non-Slip Rubber Pad 31.5 x 31.5 Blue Flower
Puresora$28.694.7★
Mahjong Mat for Table CUFURNIX 31.5x31.5 Non-Slip & Noise Reduction Mahjong Mat with Rules Mah Jongg Gift with Carrying Bag for Poker Board Games Dominoes Cards & Tile Games (Blue-Green)
Cufurnix$26.344.7★
What buyers say about mahjong mat
What buyers praise and complain about, mined from review topics.What buyers love
“Good Quality Mat”
“Beautiful colors”
“Excellent value”
“Beautiful design”
“I like the size”
“As pictured”
“Very thick mat”
“calming to the mind”
“easy to carry”
“Good material”
What buyers complain about
“Very Wrinkled”
“Muted colors”
“just a bit short”
“It just smells weird”
“Disappointed in quality”
“A little pricey for what it is”
“heavy”
“It is thick”
“so the instructions on the mat are not useful to me”
“misleading”
Top return reasons
Common questions
- Is mahjong mat profitable to sell on Amazon United States?
- The niche generates $2.8M/yr across 69 tracked products. 35 of 48 products launched in the last 360 days are still selling. 90-day search growth is +35.4%. Flapen's verdict: Launch it (71/100).
- How competitive is the mahjong mat niche?
- 52 brands and 61 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 36% of demand.
- What do buyers complain about in mahjong mat?
- Top complaints mined from reviews: Wrinkles, Color, Size-Overall. The return rate is 3.4%.
- When does demand for mahjong mat peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 4.1× the quietest.
- What does it cost to enter the mahjong mat niche?
- Listings span $12.72–$64.29; the average listing price is $28.68 (sweet spot $15–$100). The average incumbent carries 132 reviews — the moat a new listing must climb.