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Yunnan Baiyao

Fail

The products selling today already average 4.6★, so Yunnan Baiyao is a Fail.

Flapen Score
49
49 / 100
Ranks 2,168 of 3,978 Pet Supplies niches · −2 vs the category median of 51
Market size
$100K/yr116K searches / yr
90-day growth
+1.6%search demand this quarter
Competition
52%top-5 click share · 14 brands · 19 sellers

Flapen Score

Yunnan Baiyao against its category

The dotted line is the Pet Supplies average. Past it, Yunnan Baiyao is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yunnan Baiyao market on Amazon at a glance

Shoppers on Amazon United States searched for Yunnan Baiyao 116K times last year and spent an estimated $100K. The top 5 brands take 65% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months
116K
Growth, 90 days vs prior 90
+1.6%
Conversion, latest week
2.4%
Market size, estimated
$100Ka year
Peak month
January1.3× the quietest month
Top search term
yunnan baiyao97K searches a year

02 · Price

A sale here is worth $35.47.

Listings sell for $35.47 on average, from $9.38 to $60.37. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $35.47 that is $0 to $4K a year per listing.

Average price
$35.47inside the $15 to $100 sweet spot
Price range
$9.38–$60.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #357 within Health Supplies. It carries 633 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
7.5%
Average rank
#357in Health Supplies
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
633per listing
Listings tracked
18

04 · Newcomers

5 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
5Amazon's first-year sales bar
Average brand age
51 months

Products

Top Yunnan Baiyao products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

19

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

52%

Top 20: 100%

Open market

29%

  • Brand 120%
  • Brand 216%
  • Brand 313%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Yunnan Baiyao search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Yunnan Baiyao search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yunnan baiyao97K/yr
  • yunnan baiyao capsules11K/yr
  • yunnan baiyao capsule8K/yr

Reviews and returns

What reviews say buyers love and hate about Yunnan Baiyao

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Ease Of Chewing/Swallowing”
1.4%of orders come back
“This product claims to be no chew”
A buyer, on “Ease Of Chewing/Swallowing”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Yunnan Baiyao questions

Answered from the same tracked data.