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Yorkie Food

Yorkie Food shows a $18.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

62
Worth a look

Top 10% of 3,978 Pet Supplies niches · +11 vs the category median of 51

Market size 100Growth 24Conversion 81Competition 85Returns 100Price range 95Avg price 93Brand share 0Review moat 23Quality gap 17
This niche Category average · 3,978 niches

Is Yorkie Food profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Yorkie Food is a $18.8M/yr Amazon United States market (4.3M searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 62/100.

Yorkie Food: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -1.4% over the last 90 days and 8.5% of searches end in a purchase.

$18.8M

revenue / yr

Units sold / yr400K
Search volume / yr-1.4%4.3M
Conversion rate8.5%
Avg price$51.74

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers2 · 37
Top-5 product click share30%
Open market0%
Avg brand age87 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 66 products

Sponsored placement100%
New entrants (1y)0· 0 succeeded
Avg rating4.7★
Avg reviews7,386

Top Yorkie Food products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

$0$563K$1.1M$1.7M$2.3M1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

37

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

30%

Top 20: 63%

Open market

0%

  • Hill's Science Diet72%
  • ROYAL CANIN28%

Yorkie Food demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume4.3MCVR8.5%Products66Brands2Top 5 Brands100%OOS Rate0.0%Rating4.7★Reviews7,386Avg BSR#81
120K80KSpike '26Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26

Top Yorkie Food search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • hills science diet dog food1.1M/yr
  • royal canin dog food1.1M/yr
  • science diet dog food711K/yr
  • hill266K/yr
  • royal canin169K/yr
  • hill science dog food138K/yr
  • hills science dog food115K/yr
  • hills106K/yr
  • hills pet food104K/yr
  • hills dog food101K/yr

What reviews say buyers love and hate about Yorkie Food

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Pet Friendly31%

Dogs enjoy it

Quality-Overall15%

quality is consistent

Taste-Overall10%

Dog loves this food

Value For Money8%

Good Deal

Size-Overall5%

Great size

What buyers complain about

64% of reviews
Value For Money22%

Too expensive

Indigestion9%

Caused Diarrhea in My Dog

Allergies6%

Allergic

Size-Overall6%

Tiny morsels

Quality-Overall5%

the quality is inconsistent in size and shape

Yorkie Food return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

44%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
31%
2Value For Money
17%
3Flavor
7%
4Ingredients-Overall
5%
5Advertised Vs Actual Product
5%

Common Yorkie Food questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Yorkie Food 62/100 on Amazon United States — Worth a look. The niche generates $18.8M/yr across 66 tracked products. Search demand moved -1.4% over the last 90 days.
Yorkie Food buyers on Amazon United States complain most about Value For Money, Indigestion, Allergies, the themes mined from the niche's reviews. Its return rate is 0.0%.