Yesterdays News Cat Litter
Yesterdays News Cat Litter shows low returns (0.4%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Flapen Score
Ranks 1,808 of 3,978 Pet Supplies niches · on the category median
Is Yesterdays News Cat Litter profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Yesterdays News Cat Litter is a $487K/yr Amazon United States market (296K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Nov. Verdict: Worth a look — 51/100.
Yesterdays News Cat Litter: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +15.0% over the last 90 days and 8.8% of searches end in a purchase.
$487K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 7 products
Top Yesterdays News Cat Litter products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Fresh News Recycled Paper Original Pellet Cat Litter 25 Pound Non-Clumping Unscented Made in USA
- Price
- $21.95
- Rating
- 4.3/5
- Reviews
- 9,210
- Age
- 16y ago
Fresh News Recycled Paper Original Pellet Cat Litter 12 Pound Non-Clumping Unscented Made in USA
- Price
- $13.19
- Rating
- 4.3/5
- Reviews
- 9,210
- Age
- 16y ago
Fresh News Recycled Paper Multi-Cat Pellet Non-Clumping Paper Cat Litter 25 Pound 2X Odor Control Made in USA
- Price
- $23.36
- Rating
- 4.3/5
- Reviews
- 746
- Age
- 4y ago
Natures Logic 100% Natural Pine Pellet Cat Litter - 100% Ponderosa Pine Dust-Free Unscented Biodegradable - Safe for Cats Kittens Reptiles & Small Pets - Highly Absorbent - 12 lb Bag
- Price
- $12.50
- Rating
- 4.1/5
- Reviews
- 1,884
- Age
- 15y ago
Fresh News Recycled Paper Small Animal Litter Bedding 10 Liters Packaging May Vary
- Price
- $8.89
- Rating
- 4.6/5
- Reviews
- 2,118
- Age
- 12y ago
Trending
90-day click momentumFresh News Recycled Paper Small Animal Litter Bedding 10 Liters Packaging May Vary
- Price
- $8.89
- Rating
- 4.6/5
- Reviews
- 2,118
- Age
- 12y ago
Natures Logic 100% Natural Pine Pellet Cat Litter - 100% Ponderosa Pine Dust-Free Unscented Biodegradable - Safe for Cats Kittens Reptiles & Small Pets - Highly Absorbent - 12 lb Bag
- Price
- $12.50
- Rating
- 4.1/5
- Reviews
- 1,884
- Age
- 15y ago
Fresh News Recycled Paper Original Pellet Cat Litter 25 Pound Non-Clumping Unscented Made in USA
- Price
- $21.95
- Rating
- 4.3/5
- Reviews
- 9,210
- Age
- 16y ago
Small Pet Select Recycled Pelleted Paper Cat Litter Kitty Litter Non Clumping Pellets for Cats for Use with Litter Box Non Tracking Low Dust Made in USA 20lb
- Price
- $34.24
- Rating
- 4.1/5
- Reviews
- 352
- Age
- 5y ago
Fresh News Recycled Paper Original Pellet Cat Litter 12 Pound Non-Clumping Unscented Made in USA
- Price
- $13.19
- Rating
- 4.3/5
- Reviews
- 9,210
- Age
- 16y ago
Newest
by launch dateFresh News Recycled Paper Multi-Cat Pellet Non-Clumping Paper Cat Litter 25 Pound 2X Odor Control Made in USA
- Price
- $23.36
- Rating
- 4.3/5
- Reviews
- 746
- Age
- 4y ago
Small Pet Select Recycled Pelleted Paper Cat Litter Kitty Litter Non Clumping Pellets for Cats for Use with Litter Box Non Tracking Low Dust Made in USA 20lb
- Price
- $34.24
- Rating
- 4.1/5
- Reviews
- 352
- Age
- 5y ago
So Phresh by Petco Paper Pellets Small Animal Litter 10 lbs.
- Price
- $16.28
- Rating
- 4.6/5
- Reviews
- 1,135
- Age
- 10y ago
Fresh News Recycled Paper Small Animal Litter Bedding 10 Liters Packaging May Vary
- Price
- $8.89
- Rating
- 4.6/5
- Reviews
- 2,118
- Age
- 12y ago
Natures Logic 100% Natural Pine Pellet Cat Litter - 100% Ponderosa Pine Dust-Free Unscented Biodegradable - Safe for Cats Kittens Reptiles & Small Pets - Highly Absorbent - 12 lb Bag
- Price
- $12.50
- Rating
- 4.1/5
- Reviews
- 1,884
- Age
- 15y ago
Competition: brands, sellers & click share
The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.
Brands
4 falling
Sellers
17
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- Fresh News89%
- NATURE'S LOGIC6%
- Small Pet Select3%
- SO PHRESH3%
- Open — no brand owns it (0%)
Yesterdays News Cat Litter demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Nov · busiest ÷ quietest = 2.7×
Top Yesterdays News Cat Litter search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- paper cat litter42K/yr
- yesterdays news cat litter40K/yr
- paper pellet cat litter30K/yr
- paper litter31K/yr
- paper litter for cats21K/yr
- fresh news cat litter20K/yr
- paper pellet litter19K/yr
- yesterdays news9K/yr
- dog litter pellets11K/yr
- paper pellets9K/yr
What reviews say buyers love and hate about Yesterdays News Cat Litter
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Very low odor”
“Clean litter”
“it use to be excellent quality with longer sized pellets which created no mess at the litter box”
“Value For Money”
“Very absorbent”
What buyers complain about
74% of reviews“It has a very obnoxious odor”
“which is way too much for the price”
“Slightly larger pieces than other brand”
“Its just a mess”
“Couldnt use it”
Yesterdays News Cat Litter return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
34%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Yesterdays News Cat Litter questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
