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xxl dog costume

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 25Conversion 0Competition 20Returns 0Price range 91Avg price 95Brand share 25Review moat 81Quality gap 73

Avg price

Incredible$26.45

avg listing price — sweet spot $15–$100

Price range

Great$13.95–$35.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great378.55

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Bad-0.8%

90-day search growth — must beat 0% to launch

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Competition

Bad76%

top-5 click share — a locked-up shelf

Market size

Bad$0

$0/yr · 60K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad13.8%

return rate — above 6% kills the launch gate

According to Flapen's Amazon United States niche tracking, xxl dog costume is a $0/yr Amazon United States market (60K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 30/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

xxl dog costume market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$20K–$26K
units × avg price
Launch success
0 of 0 new (360d)
Conversion rate
0.0%
Avg BSR
#1,544
Page quality
0%
Prime
100%
Sponsored
82%
Out of stock
7.5%
Avg brand age
43 months
Avg seller age
211 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 rising

Sellers

9

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

6%

  • BETIFUHOM59%
  • SATINIOR10%
  • WTACTFUL8%
  • ANPRWZ7%
  • PET KREWE UNLEASH THE PARADE5%
  • Supodon4%
  • Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.8% search growth over the last 90 days.
30K20KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 247.7×

Top xxl dog costume search terms

  • golden retriever costume11K/yr
  • golden retriever halloween costume45K/yr
  • golden retriever halloween dog costumes4K/yr
All search terms

Top xxl dog costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$020%$030%$040%$01101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about xxl dog costume

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall50%

“Super cute and comfy, kinda warm, perfect for Halloween, a couples costume. black cat and golden retriever., or just lounging around in if ya want a puppy vibe”

Warmth50%

“kinda warm”

Top return reasons

Size-Overall39%
Color22%
Advertised Vs Actual Product6%
Length6%
Material Quality3%
Functionality-Overall3%
Quality-Overall3%
Arm Fit2%
Sleeve Fit2%
Product Condition1%

Common questions

Is xxl dog costume profitable to sell on Amazon United States?
The niche generates $0/yr across 11 tracked products. 90-day search growth is -0.8%. Flapen's verdict: Skip it (30/100).
How competitive is the xxl dog costume niche?
8 brands and 9 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 90% of demand.
When does demand for xxl dog costume peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 247.7× the quietest.
What does it cost to enter the xxl dog costume niche?
Listings span $13.95–$35.10; the average listing price is $26.45 (sweet spot $15–$100). The average incumbent carries 379 reviews — the moat a new listing must climb.