Wiggles and Wags Dog Treats

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

+0.9%

Conversion, latest week

11.3%

Market size, estimated

$207Ka year

Peak month

July1.2× the quietest month

Top search term

wiggles and wags dog treats68K searches a year

Listings sell for $23.59 on average, from $10.54 to $68.16. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $23.59 that is $6K to $12K a year per listing.

Average price

$23.59inside the $15 to $100 sweet spot

Price range

$10.54–$68.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

0.0%of orders · Amazon United States median 2.1%

31% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #2,000 within Treats. It carries 31 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

31%

Prime listings

81%

Out of stock, average day

2.3%

Average rank

#2,000in Treats

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

31per listing

Listings tracked

26

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

84 months