Wet Dog Food

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.0M a year.

Searches, last 12 months

3.0M

Growth, 90 days vs prior 90

+8.2%

Conversion, latest week

12.6%

Market size, estimated

$8.0Ma year

Peak month

July1.5× the quietest month

Top search term

canned dog food624K searches a year

Listings sell for $21.49 on average, from $3.27 to $43.44. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 4,000 to 5,000 of them. At $21.49 that is $86K to $107K a year per listing.

Average price

$21.49inside the $15 to $100 sweet spot

Price range

$3.27–$43.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

4,000–5,000

Revenue per listing a year

$86K–$107K

Returns

0.0%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #38 within Food. It carries 5,293 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#38in Food

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

5,293per listing

Listings tracked

79

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 94 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

94 months