How competitive is the Weight Control Wet Cat Food niche on Amazon United States?

11 brands and 58 sellers compete in Weight Control Wet Cat Food on Amazon United States. The top 5 Weight Control Wet Cat Food products take 59% of clicks and its top 5 brands hold 81% of demand.

What does it cost to enter the Weight Control Wet Cat Food niche?

Weight Control Wet Cat Food sells for $29.86 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $13.35–$69.03. The average incumbent carries 2,058 reviews — the moat a new listing must climb.

Weight Control Wet Cat Food

Weight Control Wet Cat Food shows low returns (0.0%), but a small market ($64K/yr) keeps it on the watch list.

Flapen Score

Worth a look

Top 38% of 3,978 Pet Supplies niches · +2 vs the category median of 51

This niche Category average · 3,978 niches

Is Weight Control Wet Cat Food profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Weight Control Wet Cat Food is a $64K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 81% of demand. Verdict: Worth a look — 53/100.

Weight Control Wet Cat Food: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -1.5% over the last 90 days and 8.0% of searches end in a purchase.

$64K

revenue / yr

Units sold / yr2K

Search volume / yr-1.5%27K

Conversion rate8.0%

Avg price$29.86

Who owns the niche?

The top 5 brands hold 81% of demand, so 19% of the market is open.

19%

open market share

Brands · sellers11 · 58

Top-5 product click share59%

Open market19%

Avg brand age91 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 21 products

Top Weight Control Wet Cat Food products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Tiki Cat Luau Wet Cat Food Variety Pack 2.8 oz. Cans (12 Count)

Price: $23.06
Rating: 4.2/5
Reviews: 1,414
Age: 14y ago

Tiki Cat Luau Wet Cat Food Variety Pack 6 oz. Cans (8 Count)

Price: $24.69
Rating: 4.2/5
Reviews: 557
Age: 6y ago

Hills Science Diet Adult Perfect Weight Wet Cat Food Variety Pack Vegetable & Chicken and Liver & Chicken 2.9 oz. Cans 12-Pack

Price: $25.64
Rating: 4.2/5
Reviews: 473
Age: 7y ago

Tiki Cat Luau Pt Variety Pack Succulent Combinations of Real Protein Grain-Free Balanced Nutrition Wet Canned Cat Food for All Life Stages 2.8 oz. Cans (Pack of 12)

Price: $23.16
Rating: 4.2/5
Reviews: 365
Age: 4y ago

Purina Pro Plan Adult Weight Management Variety Pack Entrees in Gravy Wet Cat Food 3 Ounce (Pack of 24)

Price: $44.72
Rating: 4.7/5
Reviews: 174
Age: 1y ago

Newest

by launch date

MOOCHIE Weight Control Wet Cat Food 3x12oz

Price: $23.30
Rating: 4.5/5
Reviews: 18
Age: 7mo ago

Purina Pro Plan Adult Weight Management Variety Pack Entrees in Gravy Wet Cat Food 3 Ounce (Pack of 24)

Price: $44.72
Rating: 4.7/5
Reviews: 174
Age: 1y ago

Purina Pro Plan Veterinary Diets DM Dietetic Management Feline Formula Wet Cat Food - (Pack of 24) 5.5 oz. Cans

Price: $67.01
Rating: 4.3/5
Reviews: 317
Age: 2y ago

Purina Pro Plan Veterinary Diets DM Dietetic Management Savory Selects Feline Formula Wet Cat Food - (Pack of 24) 5.5 oz. Cans

Price: $69.03
Rating: 4.3/5
Reviews: 46
Age: 2y ago

Tiki Cat Luau Pt Variety Pack Succulent Combinations of Real Protein Grain-Free Balanced Nutrition Wet Canned Cat Food for All Life Stages 2.8 oz. Cans (Pack of 12)

Price: $23.16
Rating: 4.2/5
Reviews: 365
Age: 4y ago

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

15%

TIKI PETS55%
Purina ONE9%
Blue Buffalo7%
Hill's Science Diet6%
Purina Pro Plan5%
ROYAL CANIN4%
Open — no brand owns it (5 brands, 15%)

Weight Control Wet Cat Food demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume27KCVR8.0%Products21Brands11Top 5 Brands81%OOS Rate3.2%Rating4.3★Reviews2,058Avg BSR#238

Top Weight Control Wet Cat Food search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

tiki cat luau6K/yr +2.6%7.4% conv.
diabetic cat food wet5K/yr +3.4%2.5% conv.
weight control wet cat food6K/yr -18.9%5.9% conv.
wet cat food weight control4K/yr +20.2%5.1% conv.
tiki cat luau wet food3K/yr +2.6%8.1% conv.
best high protein wet cat food1K/yr -51.6%1.1% conv.

What reviews say buyers love and hate about Weight Control Wet Cat Food

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews

Pet Friendly37%

“Cats love it”

Flavor10%

“new flavor for them”

Quality-Overall10%

“It looks like high quality food”

Taste-Overall8%

“I like this food”

Value For Money6%

“well worth it”

What buyers complain about

68% of reviews

Flavor14%

“And the cat that isn't a fan prefers chicken flavors”

Smell12%

“Strong smell”

Value For Money12%

“Costly”

Size-Overall7%

“There were large”

Advertised Vs Actual Product6%

“This is extremely deceptive”

Weight Control Wet Cat Food return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

29%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Flavor

18%

2Size-Overall

16%

3Smell

15%

4Value For Money

11%

5Advertised Vs Actual Product

11%

Common Weight Control Wet Cat Food questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Weight Control Wet Cat Food 53/100 on Amazon United States — Worth a look. The niche generates $64K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -1.5% over the last 90 days.

Weight Control Wet Cat Food buyers on Amazon United States complain most about Flavor, Smell, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.0%.