Wave Maker
MaybeProducts sell for $42.30 on average, inside the sweet spot. But demand is soft, at -14.5% this quarter, so Wave Maker is a Maybe.
- Flapen Score
- 56 / 100Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 5156
- Market size
- $750K/yr576K searches / yr
- 90-day growth
- -14.5%search demand this quarter
- Competition
- 35%top-5 click share · 12 brands · 31 sellers
Flapen Score
Wave Maker against its category
The dotted line is the Pet Supplies average. Past it, Wave Maker is stronger. Inside it, weaker.
Market
The Wave Maker market on Amazon at a glance
Shoppers on Amazon United States searched for Wave Maker 576K times last year and spent an estimated $750K. The top 5 brands take 87% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 576K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $750K a year.
- Searches, last 12 months
- 576K
- Growth, 90 days vs prior 90
- -14.5%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $750Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- wave maker106K searches a year
02 · Price
A sale here is worth $42.30.
Listings sell for $42.30 on average, from $7.03 to $98.72. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $42.30 that is $11K to $21K a year per listing.
- Average price
- $42.30inside the $15 to $100 sweet spot
- Price range
- $7.03–$98.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $11K–$21K
- Returns
- 5.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #94 within Fish & Aquatic Pets. It carries 458 reviews at 4.15 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 4.8%
- Average rank
- #94in Fish & Aquatic Pets
- Average rating
- 4.15 starsAmazon United States average 4.42 stars
- Average reviews
- 458per listing
- Listings tracked
- 54
04 · Newcomers
6 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Wave Maker products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
12 falling
Sellers
31
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
35%
Top 20: 73%
Open market
10%
- Brand 161%
- Brand 210%
- Brand 37%
- Brand 45%
- Brand 54%
- Brand 63%
- Open — no brand owns it (6 brands, 10%)
Demand
Wave Maker search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Wave Maker search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wave maker106K/yr
- wave maker for aquarium106K/yr
- aquarium powerhead49K/yr
- wavemaker42K/yr
- hygger wavemaker31K/yr
- aquarium wave maker42K/yr
- wavemaker for saltwater aquarium26K/yr
- power heads for aquarium21K/yr
- powerhead18K/yr
- aquarium circulation pump18K/yr
Reviews and returns
What reviews say buyers love and hate about Wave Maker
We read the reviews and the return reasons for every product selling here.
“Break soon”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wave Maker questions
Answered from the same tracked data.









