vivanchor
Worth a lookShows no brand lock-in (top 5 brands take 53% of clicks), but a small market ($13K/yr) keeps it on the watch list.
Brand share
Great53%top-5 brand share — no brand owns this niche
Avg price
Great$16.51avg listing price — sweet spot $15–$100
Price range
Great$9.87–$35.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.2%return rate — above 6% kills the launch gate
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,156.18avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.0%90-day search growth — must beat 0% to launch
Market size
Bad$13K$13K/yr · 25K searches
According to Flapen's Amazon United States niche tracking, vivanchor is a $13K/yr Amazon United States market (25K searches/yr). The top 5 brands hold 53% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
vivanchor market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $12K–$17K
- units × avg price
- Launch success
- 10%
- 2 of 20 new (360d)
- Conversion rate
- 3.2%
- Avg BSR
- #258
- Page quality
- 0%
- Prime
- 21%
- Sponsored
- 100%
- Out of stock
- 36.0%
- Avg brand age
- 17 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
24
Sellers
32
Top-5 brand share
53%
Top 20: 95%
Top-5 click share
47%
Top 20: 89%
Open market
42%
- Generic21%
- waspush10%
- vivanchor pet pro8%
- YYONPQ8%
- FLCRSN6%
- ruwanol5%
Top vivanchor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 28 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Vivanchor Pet Pro Dual-Sided Pet Pro Grooming Tool Cat Brush Rake and Long Haired Dog Brushes Pets Knotter Dogs and Cats for Grooming Hair Pets Tools (Blue B 1PCS)
Generic$13.394.2★14 rev
Licklo Glide and Shed Rake Glide and Shed Rake for Dogs Deshedding Grooming Comb Fur Brush Double Sided Shedding Brush with 17 Teeth
waspush$16.964.2★7 rev
Vivanchor Pet Pro Pet Pro Grooming Tool Double Sided Undercoat Rake & Dematting Comb for Dogs and Cats Deshedding Grooming Comb Fur Brush Double Sided Shedding Brush (Blue Large)
YYONPQ$9.903.6★15 rev
Vivanchor Pet Pro Pet Deshedding Brush for Dogs Cats 2-in-1 Pet Grooming Tool with Stainless Steel Teeth & Non-slip Handle Dual-Head Dematting for Removing Loose Hair Tangles (Blue A)
vivanchor pet pro$16.954.0★5 rev
ruwanol Vivanchor Pet Pro Pet Pro Grooming Tool Dual Sided Pet Grooming Comb Deshedding Brush Removes Tangles Knots Dematting Comb for Dogs and Cats
ruwanol$12.973.5★4 rev
Newest
by launch dateVivanchor Pet Pro Pet Deshedding Brush for Dogs Cats 2-in-1 Pet Grooming Tool with Stainless Steel Teeth & Non-slip Handle Dual-Head Dematting for Removing Loose Hair Tangles (Blue A)
vivanchor pet pro$16.955 rev
Vivanchor Pet Pro Pet Deshedding Brush for Dogs Cats 2-in-1 Double-Sided Grooming Tool Pet Shedding Remover Rounded-Tooth Comb Dematting Comb for Thick Double Coats (Blue)
vivanchor pet pro$16.944 rev
Vivanchor Pet Pro Deshedder Double-Sided Deshedding Comb for Dogs & Cats Stainless Steel Teeth Non-Slip Handle Gentle Knot Remover for All Coat Types (Blue)
VIVANCHOR PRO$12.639 rev
Vivanchor Pet Pro Pet Pro Grooming Tool Double Sided Undercoat Rake & Dematting Comb for Dogs and Cats Deshedding Grooming Comb Fur Brush Double Sided Shedding Brush (Blue Large)
YYONPQ$9.9015 rev
Vivanchor Pet Pro Dual-Sided Pet Pro Grooming Tool Cat Brush Rake and Long Haired Dog Brushes Pets Knotter Dogs and Cats for Grooming Hair Pets Tools (Blue B 1PCS)
Generic$13.3914 rev
Trending
90-day click momentumVivanchor Pet Pro Dual-Sided Pet Pro Grooming Tool Cat Brush Rake and Long Haired Dog Brushes Pets Knotter Dogs and Cats for Grooming Hair Pets Tools (Blue B 1PCS)
Generic$13.394.2★
Licklo Glide and Shed Rake Glide and Shed Rake for Dogs Deshedding Grooming Comb Fur Brush Double Sided Shedding Brush with 17 Teeth
waspush$16.964.2★
Vivanchor Pet Pro Pet Pro Grooming Tool Double Sided Undercoat Rake & Dematting Comb for Dogs and Cats Deshedding Grooming Comb Fur Brush Double Sided Shedding Brush (Blue Large)
YYONPQ$9.903.6★
Vivanchor Pet Pro Pet Deshedding Brush for Dogs Cats 2-in-1 Pet Grooming Tool with Stainless Steel Teeth & Non-slip Handle Dual-Head Dematting for Removing Loose Hair Tangles (Blue A)
vivanchor pet pro$16.954.0★
ruwanol Vivanchor Pet Pro Pet Pro Grooming Tool Dual Sided Pet Grooming Comb Deshedding Brush Removes Tangles Knots Dematting Comb for Dogs and Cats
ruwanol$12.973.5★
What buyers say about vivanchor
What buyers praise and complain about, mined from review topics.What buyers love
“Effective pet hair remover”
“Feels and looks well made”
“Ease of use”
“My cat approved”
“Works as Advertised”
“Worth every penny”
“Works well for removing loose fur”
“She feels so soft now”
“Comfortable”
“this one is durable”
What buyers complain about
“Does not work”
“False advertisement”
“Hoping for a larger size”
“it gets very expensive”
“does not easily remove or comb out”
“the blades are not sharp”
“Broke after a couple of times”
“Not the best”
“I can tell the experience is at best uncomfortable for the dog I was grooming”
“for thick coats it is not effective”
Top return reasons
Common questions
- Is vivanchor profitable to sell on Amazon United States?
- The niche generates $13K/yr across 28 tracked products. 2 of 20 products launched in the last 360 days are still selling. 90-day search growth is +0.0%. Flapen's verdict: Worth a look (51/100).
- How competitive is the vivanchor niche?
- 24 brands and 32 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in vivanchor?
- Top complaints mined from reviews: Functionality-Overall, Advertised Vs Actual Product, Size-Overall. The return rate is 2.2%.
- What does it cost to enter the vivanchor niche?
- Listings span $9.87–$35.70; the average listing price is $16.51 (sweet spot $15–$100). The average incumbent carries 1,156 reviews — the moat a new listing must climb.