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Vivanchor

Vivanchor shows no brand lock-in (top 5 brands take 53% of clicks), but a small market ($13K/yr) keeps it on the watch list.

Flapen Score

51
Worth a look

Ranks 1,808 of 3,978 Pet Supplies niches · on the category median

Market size 3Growth 25Conversion 40Competition 63Returns 71Price range 79Avg price 79Brand share 82Review moat 59Quality gap 77
This niche Category average · 3,978 niches

Is Vivanchor profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Vivanchor is a $13K/yr Amazon United States market (25K searches/yr). The top 5 brands hold 53% of demand. Verdict: Worth a look — 51/100.

Vivanchor: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +0.0% over the last 90 days and 3.2% of searches end in a purchase.

$13K

revenue / yr

Units sold / yr1K
Search volume / yr+0.0%25K
Conversion rate3.2%
Avg price$16.51

Who owns the niche?

The top 5 brands hold 53% of demand, so 47% of the market is open.

47%

open market share

Brands · sellers24 · 32
Top-5 product click share47%
Open market47%
Avg brand age17 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement100%
New entrants (1y)20· 2 succeeded
Avg rating4.3★
Avg reviews1,156

Top Vivanchor products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

$0$659$1K$2K$3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

24

Sellers

32

Top-5 brand share

53%

Top 20: 95%

Top-5 click share

47%

Top 20: 89%

Open market

42%

  • Generic21%
  • waspush10%
  • vivanchor pet pro8%
  • YYONPQ8%
  • FLCRSN6%
  • ruwanol5%

What reviews say buyers love and hate about Vivanchor

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Hair Removal31%

Effective pet hair remover

Quality-Overall12%

Feels and looks well made

Ease Of Use11%

Ease of use

Pet Friendly10%

My cat approved

Advertised Vs Actual Product8%

Works as Advertised

What buyers complain about

76% of reviews
Functionality-Overall25%

Does not work

Advertised Vs Actual Product20%

False advertisement

Size-Overall8%

Hoping for a larger size

Value For Money4%

it gets very expensive

Ease Of Use4%

does not easily remove or comb out

Vivanchor return rate & reasons

Why buyers send it back, as a share of all return requests.

2.2%

Return rate

48%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
27%
2Size-Overall
19%
3Advertised Vs Actual Product
17%
4Chest Fit
6%
5Sharpness
5%

Common Vivanchor questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Vivanchor 51/100 on Amazon United States — Worth a look. The niche generates $13K/yr across 28 tracked products. 2 of 20 products launched in the last 360 days are still selling. Search demand moved +0.0% over the last 90 days.
Vivanchor buyers on Amazon United States complain most about Functionality-Overall, Advertised Vs Actual Product, Size-Overall, the themes mined from the niche's reviews. Its return rate is 2.2%.