Vittles Vault

Shoppers searched for this 274K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $363K a year.

Searches, last 12 months

274K

Growth, 90 days vs prior 90

+14.1%

Conversion, latest week

3.0%

Market size, estimated

$363Ka year

Peak month

July1.2× the quietest month

Top search term

vittles vault82K searches a year

Listings sell for $44.23 on average, from $20.41 to $91.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $44.23 that is $22K to $33K a year per listing.

Average price

$44.23inside the $15 to $100 sweet spot

Price range

$20.41–$91.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$22K–$33K

Returns

3.1%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #37 within Feeding & Watering Supplies. It carries 28,465 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#37in Feeding & Watering Supplies

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

28,465per listing

Listings tracked

22

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

43 months