Valentines Dog Collar

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -95.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.

Searches, last 12 months

138K

Growth, 90 days vs prior 90

-95.1%

Conversion, latest week

0.4%

Market size, estimated

$5Ka year

Peak month

January111.8× the quietest month

Top search term

heart dog collar11K searches a year

Listings sell for $9.61 on average, from $6.76 to $11.75. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $9.61 that is $0 to $961 a year per listing.

Average price

$9.61under the $15 to $100 sweet spot

Price range

$6.76–$11.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$961

Returns

3.5%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #165 within Collars, Harnesses & Leashes. It carries 2,913 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#165in Collars, Harnesses & Leashes

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

2,913per listing

Listings tracked

7

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months