Urine Odor Eliminator
MaybeAn estimated 0.5% of orders come back. But the average product has 19,399 reviews to catch up to, so Urine Odor Eliminator is a Maybe.
- Flapen Score
- 61 / 100Top 12% of 3,978 Pet Supplies niches · +10 vs the category median of 5161
- Market size
- $2.2M/yr873K searches / yr
- 90-day growth
- +15.9%search demand this quarter
- Competition
- 60%top-5 click share · 10 brands · 121 sellers
Flapen Score
Urine Odor Eliminator against its category
The dotted line is the Pet Supplies average. Past it, Urine Odor Eliminator is stronger. Inside it, weaker.
Market
The Urine Odor Eliminator market on Amazon at a glance
Shoppers on Amazon United States searched for Urine Odor Eliminator 873K times last year and spent an estimated $2.2M. The top 5 brands take 88% of clicks. Demand peaks in Aug–Sep. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 14.4% of those searches ended in a purchase.
Shoppers searched for this 873K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.4% of those searches ended in a purchase. Searches in the last 90 days moved +15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.
- Searches, last 12 months
- 873K
- Growth, 90 days vs prior 90
- +15.9%
- Conversion, latest week
- 14.4%
- Market size, estimated
- $2.2Ma year
- Peak month
- August2.0× the quietest month
- Top search term
- urine odor eliminator267K searches a year
02 · Price
A sale here is worth $17.91.
Listings sell for $17.91 on average, from $7.12 to $32.45. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At $17.91 that is $72K to $90K a year per listing.
- Average price
- $17.91inside the $15 to $100 sweet spot
- Price range
- $7.12–$32.45
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $72K–$90K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #178 within Litter & Housebreaking. It carries 19,399 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #178in Litter & Housebreaking
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 19,399per listing
- Listings tracked
- 22
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Urine Odor Eliminator products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Resolve Urine Destroyer Spray Pet Stain and Odor Remover Carpet Cleaner Solution for Cat and Dog Urine 32 Fl Oz
- Price
- $9.32
- Rating
- 4.6/5
- Reviews
- 21,149
- Age
- 8y ago

Rocco & Roxie Supply Co. Stain & Strong Odor Eliminator Enzyme Cleaner Pet Odor Eliminator for Home - Carpet Stain Remover for Cats & Dog Pee - Urine Destroyer - Carpet Cleaner Spray Clear 32 Fl Oz
- Price
- $23.06
- Rating
- 4.4/5
- Reviews
- 126,841
- Age
- 13y ago

CloroxPro Urine Remover for Stains and Odors Spray 32 Ounces (Package May Vary)
- Price
- $7.12
- Rating
- 4.5/5
- Reviews
- 1,032
- Age
- 13y ago

Natures Miracle Urine Destroyer Plus for Dogs Enzymatic Formula for Severe Dog Urine Stains 32 oz
- Price
- $12.65
- Rating
- 4.5/5
- Reviews
- 4,276
- Age
- 4y ago

Natures Miracle Urine Destroyer Plus for Cats Enzymatic Formula Ready-to-Use 32 oz
- Price
- $12.50
- Rating
- 4.5/5
- Reviews
- 6,794
- Age
- 4y ago
Trending
estimated 90-day click momentum
CloroxPro Urine Remover for Stains and Odors Spray 32 Ounces (Package May Vary)
- Price
- $7.12
- Rating
- 4.5/5
- Reviews
- 1,032
- Age
- 13y ago

Pooph Pet Odor Eliminator 32oz - Eliminates Odors at the Molecular Level Dogs Cats Freshener Eliminator Urine Poop Pee Deodorizer Natures Puppy Fresh Clean Furniture Potty
- Price
- $22.13
- Rating
- 4.5/5
- Reviews
- 4,055
- Age
- 7mo ago

Resolve 5-in-1 Urine Destroyer Carpet Cleaner Spray Urine Eliminator for Pet Stains & Odors Up to 7 Days Old 22oz
- Price
- $11.10
- Rating
- 4.6/5
- Reviews
- 369
- Age
- 1y ago

Natures Miracle Urine Destroyer Plus for Cats Enzymatic Formula Tough on Strong Cat Urine And The Yellow Sticky Residue 1 Gal
- Price
- $29.33
- Rating
- 4.5/5
- Reviews
- 6,794
- Age
- 4y ago

Biokleen Bac-Out Enzyme Cleaner and Stain & Odor Remover for Pet Stains Laundry Diapers Wine Carpets & More Eco-Friendly Non-Toxic Lime Scent 128 Ounces
- Price
- $32.45
- Rating
- 4.6/5
- Reviews
- 8,221
- Age
- 15y ago
Newest
by launch date
Pooph Pet Odor Eliminator 32oz - Eliminates Odors at the Molecular Level Dogs Cats Freshener Eliminator Urine Poop Pee Deodorizer Natures Puppy Fresh Clean Furniture Potty
- Price
- $22.13
- Rating
- 4.5/5
- Reviews
- 4,055
- Age
- 7mo ago

Resolve 5-in-1 Urine Destroyer Carpet Cleaner Spray Urine Eliminator for Pet Stains & Odors Up to 7 Days Old 22oz
- Price
- $11.10
- Rating
- 4.6/5
- Reviews
- 369
- Age
- 1y ago

Zep Urine Remover 32 fl oz - ZUURMV32 - Professional Strength Stain and Odor Eliminator for Hard and Soft Surfaces
- Price
- $10.22
- Rating
- 4.5/5
- Reviews
- 480
- Age
- 1y ago

Urine B-Gone Professional Enzyme Odor Eliminator & Pet Stain Remover Human Cat & Dog Urine Cleaner Effective on Laundry Carpets & More Lavender Scent 1 Gallon
- Price
- $31.14
- Rating
- 4.3/5
- Reviews
- 6,103
- Age
- 2y ago

Rocco & Roxie Extreme Stain & Odor Eliminator for Strong Odor Pet Urine Enzyme Cleaner Destroyer Stain Remover Dog Poop and Cat Pee Enzymatic Carpet Cleaner Spray for Home Puppy Potty Training
- Price
- $27.12
- Rating
- 4.4/5
- Reviews
- 126,841
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 flat
Sellers
121
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
60%
Top 20: 99%
Open market
7%
- Resolve34%
- Nature's Miracle24%
- Rocco & Roxie Supply Co.12%
- Clorox10%
- Zep8%
- CloroxPro6%
- Open — no brand owns it (4 brands, 7%)
Demand
Urine Odor Eliminator search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 2.0×
Search terms
Top Urine Odor Eliminator search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- urine odor eliminator267K/yr
- urine destroyer85K/yr
- dog urine odor eliminator71K/yr
- resolve urine destroyer72K/yr
- pet urine odor eliminator52K/yr
- urine remover65K/yr
- dog odor removers31K/yr
- urine cleaner28K/yr
- pet urine cleaner28K/yr
- dog urine cleaner27K/yr
Reviews and returns
What reviews say buyers love and hate about Urine Odor Eliminator
We read the reviews and the return reasons for every product selling here.
“Awful smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Urine Odor Eliminator questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








