Urine Away
brand-locked demand (top 5 brands take 100% of clicks) — Urine Away doesn't clear our bar today.
Flapen Score
Ranks 3,650 of 3,978 Pet Supplies niches · −15 vs the category median of 51
Is Urine Away profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Urine Away is a $7K/yr Amazon United States market (5K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 36/100.
Urine Away: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -9.5% over the last 90 days and 7.9% of searches end in a purchase.
$7K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 8 products
Top Urine Away products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Natures Miracle Urine Destroyer Plus for Cats Enzymatic Formula Ready-to-Use 32 oz
- Price
- $12.44
- Rating
- 4.5/5
- Reviews
- 6,646
- Age
- 4y ago
Resolve Urine Destroyer Spray Pet Stain and Odor Remover Carpet Cleaner Solution for Cat and Dog Urine 32 Fl Oz
- Price
- $9.32
- Rating
- 4.6/5
- Reviews
- 21,048
- Age
- 7y ago
CloroxPro Urine Remover for Stains and Odors Refill 128 Ounces (Package May Vary)
- Price
- $23.63
- Rating
- 4.7/5
- Reviews
- 5,793
- Age
- 11y ago
Urine B-Gone Professional Enzyme Odor Eliminator & Pet Stain Remover Human Cat & Dog Urine Cleaner Effective on Laundry Carpets & More Lavender Scent 1 Gallon
- Price
- $31.08
- Rating
- 4.4/5
- Reviews
- 6,028
- Age
- 2y ago
Natures Miracle Urine Destroyer Plus for Dogs Enzymatic Formula for Severe Dog Urine Stains 32 oz
- Price
- $12.61
- Rating
- 4.5/5
- Reviews
- 4,198
- Age
- 4y ago
Trending
90-day click momentumCloroxPro Urine Remover for Stains and Odors Refill 128 Ounces (Package May Vary)
- Price
- $23.63
- Rating
- 4.7/5
- Reviews
- 5,793
- Age
- 11y ago
Urine B-Gone Professional Enzyme Odor Eliminator & Pet Stain Remover Human Cat & Dog Urine Cleaner Effective on Laundry Carpets & More Original Scent 1 Gallon
- Price
- $31.18
- Rating
- 4.4/5
- Reviews
- 6,028
- Age
- 8y ago
Natures Miracle Urine Destroyer Plus for Cats Enzymatic Formula Ready-to-Use 32 oz
- Price
- $12.44
- Rating
- 4.5/5
- Reviews
- 6,646
- Age
- 4y ago
Natures Miracle Urine Destroyer Plus for Dogs Enzymatic Formula for Severe Dog Urine Stains 32 oz
- Price
- $12.61
- Rating
- 4.5/5
- Reviews
- 4,198
- Age
- 4y ago
Resolve Urine Destroyer Spray Pet Stain and Odor Remover Carpet Cleaner Solution for Cat and Dog Urine 32 Fl Oz
- Price
- $9.32
- Rating
- 4.6/5
- Reviews
- 21,048
- Age
- 7y ago
Newest
by launch dateUrine B-Gone Professional Enzyme Odor Eliminator & Pet Stain Remover Human Cat & Dog Urine Cleaner Effective on Laundry Carpets & More Lavender Scent 1 Gallon
- Price
- $31.08
- Rating
- 4.4/5
- Reviews
- 6,028
- Age
- 2y ago
Natures Miracle Urine Destroyer Plus for Cats Enzymatic Formula Ready-to-Use 32 oz
- Price
- $12.44
- Rating
- 4.5/5
- Reviews
- 6,646
- Age
- 4y ago
Natures Miracle Urine Destroyer Plus for Dogs Enzymatic Formula for Severe Dog Urine Stains 32 oz
- Price
- $12.61
- Rating
- 4.5/5
- Reviews
- 4,198
- Age
- 4y ago
Natures Miracle Urine Destroyer Plus for Cats Enzymatic Formula for Severe Cat Urine Stains 17.5 oz
- Price
- $8.67
- Rating
- 4.5/5
- Reviews
- 1,642
- Age
- 4y ago
Resolve Urine Destroyer Spray Pet Stain and Odor Remover Carpet Cleaner Solution for Cat and Dog Urine 32 Fl Oz
- Price
- $9.32
- Rating
- 4.6/5
- Reviews
- 21,048
- Age
- 7y ago
Competition: brands, sellers & click share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
Brands
5 flat
Sellers
88
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- Nature's Miracle56%
- Kinzua Environmental14%
- Resolve13%
- CloroxPro10%
- Rocco & Roxie Supply Co.7%
Urine Away demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct · busiest ÷ quietest = 1.8×
What reviews say buyers love and hate about Urine Away
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“Neutral smell”
“Reliable product”
“Cleans well”
“As advertised”
“Money well spent”
What buyers complain about
81% of reviews“Unpleasant Smell”
“It doesn't work as described”
“they are a little expensive for the size”
“The sprayer did not work”
“Leaking on arrival”
Urine Away return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
8%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Urine Away questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
