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Urinary Cat Treats

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -7.4% this quarter, so Urinary Cat Treats is a Maybe.

Flapen Score
51
51 / 100
Ranks 1,808 of 3,978 Pet Supplies niches · on the category median
Market size
$130K/yr70K searches / yr
90-day growth
-7.4%search demand this quarter
Competition
64%top-5 click share · 17 brands · 32 sellers

Flapen Score

Urinary Cat Treats against its category

The dotted line is the Pet Supplies average. Past it, Urinary Cat Treats is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Urinary Cat Treats market on Amazon at a glance

Shoppers on Amazon United States searched for Urinary Cat Treats 70K times last year and spent an estimated $130K. The top 5 brands take 69% of clicks. Demand peaks in Jan–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 14.9% of those searches ended in a purchase.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $130K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
-7.4%
Conversion, latest week
14.9%
Market size, estimated
$130Ka year
Peak month
January2.7× the quietest month
Top search term
urinary cat treats18K searches a year

02 · Price

A sale here is worth $12.38.

Listings sell for $12.38 on average, from $2.39 to $22.64. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $12.38 that is $3K to $6K a year per listing.

Average price
$12.38under the $15 to $100 sweet spot
Price range
$2.39–$22.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Health Supplies. It carries 1,499 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#56in Health Supplies
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,499per listing
Listings tracked
23

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
55 months

Products

Top Urinary Cat Treats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

32

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

64%

Top 20: 97%

Open market

24%

  • Brand 118%
  • Brand 217%
  • Brand 313%
  • Brand 411%
  • Brand 510%
  • Brand 67%

Demand

Urinary Cat Treats search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '25Holiday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Urinary Cat Treats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • urinary cat treats18K/yr
  • urinary tract cat treats13K/yr
  • cat urinary treats9K/yr
  • cranberry cat treats6K/yr
  • cat uti treats4K/yr
  • cranberry treats for cats4K/yr
  • uti cat treats4K/yr
  • urinary treats for cats3K/yr
  • cat treats urinary tract health4K/yr
  • urinary health cat treats3K/yr

Reviews and returns

What reviews say buyers love and hate about Urinary Cat Treats

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Pet Friendly”
18%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“It too expensive”
A buyer, on “Value For Money”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Urinary Cat Treats questions

Answered from the same tracked data.