Unscented Cat Litter

Shoppers searched for this 214K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $364K a year.

Searches, last 12 months

214K

Growth, 90 days vs prior 90

+11.4%

Conversion, latest week

9.4%

Market size, estimated

$364Ka year

Peak month

May1.4× the quietest month

Top search term

tidy cats free and clean unscented36K searches a year

Listings sell for $17.97 on average, from $10.71 to $29.10. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $17.97 that is $27K to $36K a year per listing.

Average price

$17.97inside the $15 to $100 sweet spot

Price range

$10.71–$29.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,500–2,000

Revenue per listing a year

$27K–$36K

Returns

0.1%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #112 within Litter & Housebreaking. It carries 27,695 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

93%

Out of stock, average day

2.1%

Average rank

#112in Litter & Housebreaking

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

27,695per listing

Listings tracked

14

The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months