Ulcergard Paste for Horses

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months

128K

Growth, 90 days vs prior 90

-5.0%

Conversion, latest week

14.2%

Market size, estimated

$2.0Ma year

Peak month

April1.5× the quietest month

Top search term

ulcergard paste for horses40K searches a year

Listings sell for $110.95 on average, from $27.61 to $231.94. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $110.95 that is $333K to $444K a year per listing.

Average price

$110.95above the $15 to $100 sweet spot

Price range

$27.61–$231.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

3,000–4,000

Revenue per listing a year

$333K–$444K

Returns

0.8%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #112 within Horses. It carries 274 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#112in Horses

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

274per listing

Listings tracked

7

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 91 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

91 months