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Turtle Tank Accessories

Pass

Turtle Tank Accessories scores 71 out of 100, a Pass. Shoppers spend an estimated $851K a year here, search demand grew +19.2% this quarter, and an estimated 1.5% of orders come back.

Flapen Score
71
71 / 100
Top 1% of 3,978 Pet Supplies niches · +20 vs the category median of 51
Market size
$851K/yr1.6M searches / yr
90-day growth
+19.2%search demand this quarter
Competition
22%top-5 click share · 61 brands · 119 sellers

Flapen Score

Turtle Tank Accessories against its category

The dotted line is the Pet Supplies average. Past it, Turtle Tank Accessories is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Turtle Tank Accessories market on Amazon at a glance

Shoppers on Amazon United States searched for Turtle Tank Accessories 1.6M times last year and spent an estimated $851K. The top 5 brands take 36% of clicks. Demand peaks in May. Flapen scores it 71 out of 100, a Pass.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $851K a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
+19.2%
Conversion, latest week
2.1%
Market size, estimated
$851Ka year
Peak month
May1.5× the quietest month
Top search term
turtle tank accessories528K searches a year

02 · Price

A sale here is worth $25.31.

Listings sell for $25.31 on average, from $2.99 to $147.76. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $25.31 that is $6K to $13K a year per listing.

Average price
$25.31inside the $15 to $100 sweet spot
Price range
$2.99–$147.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
250–500
Revenue per listing a year
$6K–$13K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #133 within Fish & Aquatic Pets. It carries 1,883 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
4.3%
Average rank
#133in Fish & Aquatic Pets
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
1,883per listing
Listings tracked
82

04 · Newcomers

7 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
7Amazon's first-year sales bar
Average brand age
35 months

Products

Top Turtle Tank Accessories products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

61 rising

Sellers

119

Top-5 brand share

36%

Top 20: 72%

Top-5 click share

22%

Top 20: 55%

Open market

60%

  • Brand 112%
  • Brand 27%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Turtle Tank Accessories search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.5×

Search terms

Top Turtle Tank Accessories search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • turtle tank accessories528K/yr
  • turtle basking platform306K/yr
  • basking platform for aquatic turtles95K/yr
  • turtle tank decor59K/yr
  • turtle dock83K/yr
  • basking platform67K/yr
  • turtle accessories53K/yr
  • aquatic turtle tank accessories56K/yr
  • turtle platform40K/yr
  • turtle accessories for tank44K/yr

Reviews and returns

What reviews say buyers love and hate about Turtle Tank Accessories

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Extremely small”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Turtle Tank Accessories questions

Answered from the same tracked data.