Turtle Tank
PassTurtle Tank scores 68 out of 100, a Pass. Shoppers spend an estimated $1.0M a year here, search demand grew +36.9% this quarter, and an estimated 0.9% of orders come back.
- Flapen Score
- 68 / 100Top 2% of 3,978 Pet Supplies niches · +17 vs the category median of 5168
- Market size
- $1.0M/yr1.6M searches / yr
- 90-day growth
- +36.9%search demand this quarter
- Competition
- 36%top-5 click share · 21 brands · 30 sellers
Flapen Score
Turtle Tank against its category
The dotted line is the Pet Supplies average. Past it, Turtle Tank is stronger. Inside it, weaker.
Market
The Turtle Tank market on Amazon at a glance
Shoppers on Amazon United States searched for Turtle Tank 1.6M times last year and spent an estimated $1.0M. The top 5 brands take 57% of clicks. Flapen scores it 68 out of 100, a Pass.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +36.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.
- Searches, last 12 months
- 1.6M
- Growth, 90 days vs prior 90
- +36.9%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $1.0Ma year
- Peak month
- May1.7× the quietest month
- Top search term
- turtle tank849K searches a year
02 · Price
A sale here is worth $69.58.
Listings sell for $69.58 on average, from $5.02 to $385.54. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $69.58 that is $17K to $35K a year per listing.
- Average price
- $69.58inside the $15 to $100 sweet spot
- Price range
- $5.02–$385.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $17K–$35K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #117 within Reptiles & Amphibians. It carries 955 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 98%
- Out of stock, average day
- 6.2%
- Average rank
- #117in Reptiles & Amphibians
- Average rating
- 4.23 starsAmazon United States average 4.42 stars
- Average reviews
- 955per listing
- Listings tracked
- 44
04 · Newcomers
6 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Turtle Tank products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
21 flat
Sellers
30
Top-5 brand share
57%
Top 20: 99%
Top-5 click share
36%
Top 20: 74%
Open market
36%
- Brand 116%
- Brand 213%
- Brand 311%
- Brand 49%
- Brand 58%
- Brand 67%
Demand
Turtle Tank search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Turtle Tank search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- turtle tank849K/yr
- turtle aquarium78K/yr
- turtle habitat67K/yr
- turtle enclosure54K/yr
- pecera para tortugas de agua53K/yr
- turtle tank kit45K/yr
- box turtle habitat40K/yr
- turtle tanks46K/yr
- aquatic turtle tank39K/yr
- turtle cage37K/yr
Reviews and returns
What reviews say buyers love and hate about Turtle Tank
We read the reviews and the return reasons for every product selling here.
“Filter doesn't work good”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Turtle Tank questions
Answered from the same tracked data.









