Tuna Cat Food
PassTuna Cat Food scores 67 out of 100, a Pass. Shoppers spend an estimated $2.6M a year here, search demand grew +2.5% this quarter, and an estimated 0.0% of orders come back.
- Flapen Score
- 67 / 100Top 3% of 3,978 Pet Supplies niches · +16 vs the category median of 5167
- Market size
- $2.6M/yr916K searches / yr
- 90-day growth
- +2.5%search demand this quarter
- Competition
- 35%top-5 click share · 3 brands · 52 sellers
Flapen Score
Tuna Cat Food against its category
The dotted line is the Pet Supplies average. Past it, Tuna Cat Food is stronger. Inside it, weaker.
Market
The Tuna Cat Food market on Amazon at a glance
Shoppers on Amazon United States searched for Tuna Cat Food 916K times last year and spent an estimated $2.6M. All 3 brands take every click. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 11.2% of those searches ended in a purchase.
Shoppers searched for this 916K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.
- Searches, last 12 months
- 916K
- Growth, 90 days vs prior 90
- +2.5%
- Conversion, latest week
- 11.2%
- Market size, estimated
- $2.6Ma year
- Top search term
- reveal cat food wet269K searches a year
02 · Price
A sale here is worth $25.41.
Listings sell for $25.41 on average, from $11.32 to $65.24. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At $25.41 that is $38K to $51K a year per listing.
- Average price
- $25.41inside the $15 to $100 sweet spot
- Price range
- $11.32–$65.24
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $38K–$51K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #117 within Food. It carries 772 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #117in Food
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 772per listing
- Listings tracked
- 48
04 · Newcomers
7 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Tuna Cat Food products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
3 falling
Sellers
52
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
35%
Top 20: 73%
Open market
0%
- Brand 158%
- Brand 227%
- Brand 314%
Demand
Tuna Cat Food search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 2.9× · 10 of 12 months tracked
Search terms
Top Tuna Cat Food search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- reveal cat food wet269K/yr
- applaws wet cat food170K/yr
- reveal cat food69K/yr
- applaws58K/yr
- science diet wet cat food45K/yr
- applaws cat food37K/yr
- hills science diet cat food wet45K/yr
- reveal36K/yr
- limited ingredient wet cat food27K/yr
- hills science diet wet cat food26K/yr
Reviews and returns
What reviews say buyers love and hate about Tuna Cat Food
We read the reviews and the return reasons for every product selling here.
“I do think it is rather expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
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FAQ
Common Tuna Cat Food questions
Answered from the same tracked data.