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Top Gun Dog Tags

Fail

Shoppers spend an estimated $11K a year here, so Top Gun Dog Tags is a Fail.

Flapen Score
31
31 / 100
Ranks 3,837 of 3,978 Pet Supplies niches · −20 vs the category median of 51
Market size
$11K/yr24K searches / yr
90-day growth
+2.4%search demand this quarter
Competition
76%top-5 click share · 11 brands · 15 sellers

Flapen Score

Top Gun Dog Tags against its category

The dotted line is the Pet Supplies average. Past it, Top Gun Dog Tags is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Top Gun Dog Tags market on Amazon at a glance

Shoppers on Amazon United States searched for Top Gun Dog Tags 24K times last year and spent an estimated $11K. The top 5 brands take 82% of clicks. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+2.4%
Conversion, latest week
5.3%
Market size, estimated
$11Ka year
Top search term
top gun dog tags8K searches a year

02 · Price

A sale here is worth $8.59.

Listings sell for $8.59 on average, from $1.94 to $20.88. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $8.59 that is $859 to $2K a year per listing.

Average price
$8.59under the $15 to $100 sweet spot
Price range
$1.94–$20.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$859–$2K
Returns
5.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

43% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,367 within Apparel & Accessories. It carries 410 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
71%
Out of stock, average day
0.0%
Average rank
#1,367in Apparel & Accessories
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
410per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Top Gun Dog Tags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

11 rising

Sellers

15

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

13%

  • Brand 132%
  • Brand 216%
  • Brand 315%
  • Brand 412%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (5 brands, 13%)

Demand

Top Gun Dog Tags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200150Spike '26DecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3× · 7 of 12 months tracked

Search terms

Top Top Gun Dog Tags search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • top gun dog tags8K/yr
  • costume dog tags4K/yr
  • maverick dog tags2K/yr
  • top gun necklace2K/yr
  • dog tags costume3K/yr
  • dog tags military costume3K/yr

Reviews and returns

What reviews say buyers love and hate about Top Gun Dog Tags

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Size-Overall”
5.7%of orders come back
“theyre very loose, though, I like that”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Top Gun Dog Tags questions

Answered from the same tracked data.