How competitive is the Top Chews Chicken and Apple niche on Amazon United States?

5 brands and 95 sellers compete in Top Chews Chicken and Apple on Amazon United States. The top 5 Top Chews Chicken and Apple products take 63% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Top Chews Chicken and Apple?

Top Chews Chicken and Apple buyers on Amazon United States complain most about Value For Money, Indigestion, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Top Chews Chicken and Apple niche?

Top Chews Chicken and Apple sells for $17.77 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $4.71–$48.57. The average incumbent carries 1,439 reviews — the moat a new listing must climb.

Top Chews Chicken and Apple

Top Chews Chicken and Apple shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 51

This niche Category average · 3,978 niches

Is Top Chews Chicken and Apple profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Top Chews Chicken and Apple is a $416K/yr Amazon United States market (147K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 56/100.

Top Chews Chicken and Apple: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +47.5% over the last 90 days and 16.0% of searches end in a purchase.

$416K

revenue / yr

Units sold / yr40K

Search volume / yr+47.5%147K

Conversion rate16.0%

Avg price$17.77

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 95

Top-5 product click share63%

Open market0%

Avg brand age94 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 20 products

Top Top Chews Chicken and Apple products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Blue Buffalo True Chews Chicken & Apple Sausage Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 12 oz.

Price: $11.94
Rating: 4.7/5
Reviews: 1,183
Age: 3y ago

Top Chews Chicken Apple Dog Treats. Chicken Dog Treats. 40 oz.

Price: $39.16
Rating: 4.7/5
Reviews: 30
Age: 5mo ago

Top Chews Chicken & Apple Recipe 40 Ounce

Price: $27.39
Rating: 4.7/5
Reviews: 2,231
Age: 7y ago

Blue Buffalo True Chews Chicken Premium Jerky Cuts Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 32 oz.

Price: $22.70
Rating: 4.7/5
Reviews: 3,846
Age: 3y ago

Blue Buffalo True Chews Chicken Premium Jerky Cuts Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 22 oz.

Price: $19.56
Rating: 4.7/5
Reviews: 3,846
Age: 3y ago

Newest

by launch date

Top Chews Chicken Apple Dog Treats. Chicken Dog Treats. 40 oz.

Price: $39.16
Rating: 4.7/5
Reviews: 30
Age: 5mo ago

Full Moon Chicken Apple Sausage 12.0 oz

Price: $11.12
Rating: 4.7/5
Reviews: 1,444
Age: 2y ago

Blue Buffalo True Chews Chicken & Apple Sausage Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 12 oz.

Price: $11.94
Rating: 4.7/5
Reviews: 1,183
Age: 3y ago

Blue Buffalo True Chews Chicken Premium Jerky Cuts Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 32 oz.

Price: $22.70
Rating: 4.7/5
Reviews: 3,846
Age: 3y ago

Blue Buffalo True Chews Chicken Premium Jerky Cuts Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 22 oz.

Price: $19.56
Rating: 4.7/5
Reviews: 3,846
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

Blue Buffalo71%
Top Chews14%
Generic12%
Milo's Kitchen1%
Full Moon1%
Open — no brand owns it (0%)

Top Chews Chicken and Apple demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume147KCVR16.0%Products20Brands5Top 5 Brands100%OOS Rate2.0%Rating4.7★Reviews1,439Avg BSR#293

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.8×

Top Top Chews Chicken and Apple search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

true chews dog treats32K/yr +34.5%17.6% conv.
top chews chicken and apple19K/yr +69.0%9.8% conv.
true chews22K/yr +8.6%19.4% conv.
blue buffalo chicken and apple sausage dog treats11K/yr +59.0%11.8% conv.
blue buffalo true chews11K/yr +30.1%14.6% conv.
blue buffalo top chews9K/yr +36.5%7.7% conv.
chicken apple sausage dog treats7K/yr +112.4%13.2% conv.
chicken and apple dog treats6K/yr +143.7%7.3% conv.
blue buffalo dog treats chicken and apple4K/yr +84.9%8.5% conv.
blue buffalo top chews chicken and apple4K/yr +64.0%13.4% conv.

What reviews say buyers love and hate about Top Chews Chicken and Apple

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews

Pet Friendly43%

“Great for my dog”

Taste-Overall10%

“Great treat”

Quality-Overall8%

“The quality is consistent every time”

Value For Money6%

“Reasonable price”

Soft Feel5%

“The treats are soft”

What buyers complain about

68% of reviews

Value For Money13%

“the price is just too much”

Indigestion12%

“Causes vomiting, as you can check in Reddit comments”

Quality-Overall7%

“that's piss-poor quality control”

Smell7%

“smell that is odd”

Moist/Dry6%

“Too dry”

Top Chews Chicken and Apple return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

32%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Ingredients-Overall

23%

2Advertised Vs Actual Product

23%

3Flavor

12%

4Size-Overall

5Value For Money

Common Top Chews Chicken and Apple questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Top Chews Chicken and Apple 56/100 on Amazon United States — Worth a look. The niche generates $416K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved +47.5% over the last 90 days.