top chews chicken and apple
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible16.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.77avg listing price — sweet spot $15–$100
Price range
Great$4.71–$48.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+47.5%90-day search growth — must beat 0% to launch
Market size
Good$416K$416K/yr · 147K searches
Review moat
Good1,438.85avg incumbent reviews — the moat a new listing must climb
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, top chews chicken and apple is a $416K/yr Amazon United States market (147K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 56/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
top chews chicken and apple market data
- Units sold / yr
- 30K–40K
- avg 1,000–1,250/product
- Revenue / yr
- $533K–$711K
- units × avg price
- Launch success
- —
- 1 of 1 new (360d)
- Conversion rate
- 16.0%
- Avg BSR
- #293
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 85%
- Out of stock
- 2.0%
- Avg brand age
- 94 months
- Avg seller age
- 138 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
5 rising
Sellers
95
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
0%
- Blue Buffalo71%
- Top Chews14%
- Generic12%
- Milo's Kitchen1%
- Full Moon1%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 93 weeks — +47.5% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 2.8×
Top top chews chicken and apple search terms
- true chews dog treats32K/yr
- top chews chicken and apple19K/yr
- true chews22K/yr
- blue buffalo chicken and apple sausage dog treats11K/yr
- blue buffalo true chews11K/yr
- blue buffalo top chews9K/yr
- chicken apple sausage dog treats7K/yr
- chicken and apple dog treats6K/yr
- blue buffalo dog treats chicken and apple4K/yr
- blue buffalo top chews chicken and apple4K/yr
Top top chews chicken and apple products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Blue Buffalo True Chews Chicken & Apple Sausage Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 12 oz.
Blue Buffalo$11.944.7★1,183 rev
Top Chews Chicken Apple Dog Treats. Chicken Dog Treats. 40 oz.
Generic$39.164.7★30 rev
Top Chews Chicken & Apple Recipe 40 Ounce
Top Chews$27.394.7★2,231 rev
Blue Buffalo True Chews Chicken Premium Jerky Cuts Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 32 oz.
Blue Buffalo$22.704.7★3,846 rev
Blue Buffalo True Chews Chicken Premium Jerky Cuts Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 22 oz.
Blue Buffalo$19.564.7★3,846 rev
Newest
by launch dateTop Chews Chicken Apple Dog Treats. Chicken Dog Treats. 40 oz.
Generic$39.1630 rev
Full Moon Chicken Apple Sausage 12.0 oz
Full Moon$11.121,444 rev
Blue Buffalo True Chews Chicken & Apple Sausage Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 12 oz.
Blue Buffalo$11.941,183 rev
Blue Buffalo True Chews Chicken Premium Jerky Cuts Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 32 oz.
Blue Buffalo$22.703,846 rev
Blue Buffalo True Chews Chicken Premium Jerky Cuts Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 22 oz.
Blue Buffalo$19.563,846 rev
Trending
90-day click momentumTop Chews Chicken Apple Dog Treats. Chicken Dog Treats. 40 oz.
Generic$39.164.7★
Blue Buffalo True Chews Premium Jerky Cuts Dog Treats with Natural Ingredients Chicken
Blue Buffalo$4.714.7★
Blue Buffalo True Chews Premium Grillers Dog Treats Made in the USA with Natural Ingredients Steak 30-oz. Bag
Blue Buffalo$17.804.6★
Blue Buffalo True Chews Chicken & Apple Sausage Natural Dog Treats Real Meat Dog Snacks Healthy Reward or Training Treat Made in the USA with Real Chicken & Natural Ingredients 12 oz.
Blue Buffalo$11.944.7★
Milos Kitchen Chicken & Apple Sausage Slices Dog Treats 18 Oz. Bag
Milo's Kitchen$12.544.7★
What buyers say about top chews chicken and apple
What buyers praise and complain about, mined from review topics.What buyers love
“Great for my dog”
“Great treat”
“The quality is consistent every time”
“Reasonable price”
“The treats are soft”
“No ugly smell”
“My dog loves these Top Chews treats”
“Dogs likes the flavor”
“They are Natural ingredients”
“My dogs favorite treat stays soft and fresh”
What buyers complain about
“the price is just too much”
“Causes vomiting, as you can check in Reddit comments”
“that's piss-poor quality control”
“smell that is odd”
“Too dry”
“I dont like the really hard ones with sharp edges”
“Some are a little bigger”
“easy to break apart”
“Some packages have arrived stale and dried up”
“So our dog is allergic to chicken thats the ONLY reason why I bought these”
Top return reasons
Common questions
- Is top chews chicken and apple profitable to sell on Amazon United States?
- The niche generates $416K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +47.5%. Flapen's verdict: Worth a look (56/100).
- How competitive is the top chews chicken and apple niche?
- 5 brands and 95 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in top chews chicken and apple?
- Top complaints mined from reviews: Value For Money, Indigestion, Quality-Overall. The return rate is 0.0%.
- When does demand for top chews chicken and apple peak?
- Demand peaks in Apr–May–Jun; the busiest month runs 2.8× the quietest.
- What does it cost to enter the top chews chicken and apple niche?
- Listings span $4.71–$48.57; the average listing price is $17.77 (sweet spot $15–$100). The average incumbent carries 1,439 reviews — the moat a new listing must climb.