Is thanksgiving dog collar profitable to sell on Amazon United States?

The niche generates $31K/yr across 4 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (20/100).

How competitive is the thanksgiving dog collar niche?

3 brands and 4 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

When does demand for thanksgiving dog collar peak?

Demand peaks in Oct–Nov; the busiest month runs 391.9× the quietest.

What does it cost to enter the thanksgiving dog collar niche?

Listings span $7.21–$10.03; the average listing price is $9.11 (sweet spot $15–$100). The average incumbent carries 126 reviews — the moat a new listing must climb.

thanksgiving dog collar

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Review moat

Great126

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$9.11

avg listing price — sweet spot $15–$100

Returns

Bad6.0%

return rate — above 6% kills the launch gate

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-14.4%

90-day search growth — must beat 0% to launch

Market size

Bad$31K

$31K/yr · 76K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$7.21–$10.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, thanksgiving dog collar is a $31K/yr Amazon United States market (76K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 20/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

thanksgiving dog collar market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: $11K–$14K; units × avg price
Launch success: —; 0 of 4 new (360d)
Conversion rate: 4.4%
Avg BSR: #2,579
Page quality: 0%
Prime: 100%
Sponsored: 50%
Out of stock: 15.7%
Avg brand age: 41 months
Avg seller age: 224 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Bobo Rainbow46%
lionet paws37%
Miiemiu18%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 99 weeks — -14.4% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 391.9×

Open Trend

Top thanksgiving dog collar search terms

thanksgiving dog collar53K/yr -11.9%0.3% conv.
turkey dog collar5K/yr -2.0%0.0% conv.
thanksgiving dog collars5K/yr -1.7%0.0% conv.
thanksgiving collar for dogs8K/yr -29.7%0.0% conv.
dog thanksgiving collar5K/yr -66.7%0.0% conv.

All search terms

Top thanksgiving dog collar products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Lionet Paws Thanksgivng Day Dog Collar- Cute Yellow Turkey Dog Collars with Plastic Buckle and Turkey Pendant Light Adjustable Dog Collars for Small Medium Dogs

lionet paws$9.824.8★288 rev

Bobo Rainbow Thanksgiving Dog Collar Soft Collars Turkey Design Pet Collar Plastic Buckle Adjustable Dog Collars for Medium Dogs

Bobo Rainbow$9.384.6★47 rev

Thanksgiving Dog Collar with Bow Tie Turkey and Rainbow Pattern Holiday Pet Collar Set for Small Medium Large Dogs Adjustable Festive Fall Puppies Accessories

Miiemiu$7.214.7★122 rev

Bobo Rainbow Thanksgiving Gobble Turkey Print Dog Collar for Medium Dogs

Bobo Rainbow$10.034.6★47 rev

Newest

by launch date

Bobo Rainbow Thanksgiving Dog Collar Soft Collars Turkey Design Pet Collar Plastic Buckle Adjustable Dog Collars for Medium Dogs

Bobo Rainbow$9.3847 rev

9mo ago

Bobo Rainbow Thanksgiving Gobble Turkey Print Dog Collar for Medium Dogs

Bobo Rainbow$10.0347 rev

9mo ago

Lionet Paws Thanksgivng Day Dog Collar- Cute Yellow Turkey Dog Collars with Plastic Buckle and Turkey Pendant Light Adjustable Dog Collars for Small Medium Dogs

lionet paws$9.82288 rev

11mo ago

Thanksgiving Dog Collar with Bow Tie Turkey and Rainbow Pattern Holiday Pet Collar Set for Small Medium Large Dogs Adjustable Festive Fall Puppies Accessories

Miiemiu$7.21122 rev

11mo ago

What buyers say about thanksgiving dog collar

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall44%

“Good quality”

Brightness/Shine/Glow11%

“It is bright”

Strength11%

“It is sturdy and sewn nicely and great quality for the price”

Ease Of Use11%

“I didnt have to keep fixing it”

Comfort-Overall11%

“The collar was comfortable for my dog”

Weight Light11%

“not too heavy”

Common questions

Is thanksgiving dog collar profitable to sell on Amazon United States?: The niche generates $31K/yr across 4 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (20/100).
How competitive is the thanksgiving dog collar niche?: 3 brands and 4 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
When does demand for thanksgiving dog collar peak?: Demand peaks in Oct–Nov; the busiest month runs 391.9× the quietest.
What does it cost to enter the thanksgiving dog collar niche?: Listings span $7.21–$10.03; the average listing price is $9.11 (sweet spot $15–$100). The average incumbent carries 126 reviews — the moat a new listing must climb.