Stuffless Dog Toys

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

-13.8%

Conversion, latest week

6.8%

Market size, estimated

$72Ka year

Peak month

December3.6× the quietest month

Top search term

stuffless dog toys27K searches a year

Listings sell for $15.03 on average, from $5.73 to $40.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $15.03 that is $0 to $2K a year per listing.

Average price

$15.03inside the $15 to $100 sweet spot

Price range

$5.73–$40.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #147 within Toys. It carries 13,180 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

97%

Out of stock, average day

1.6%

Average rank

#147in Toys

Average rating

4.15 starsAmazon United States average 4.42 stars

Average reviews

13,180per listing

Listings tracked

70

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

48 months