Skip to content

Steam Brush for Dogs

Fail

Demand is soft, at -56.6% this quarter, so Steam Brush for Dogs is a Fail.

Flapen Score
45
45 / 100
Ranks 2,799 of 3,978 Pet Supplies niches · −6 vs the category median of 51
Market size
$254K/yr243K searches / yr
90-day growth
-56.6%search demand this quarter
Competition
73%top-5 click share · 11 brands · 15 sellers

Flapen Score

Steam Brush for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Steam Brush for Dogs is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Steam Brush for Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Steam Brush for Dogs 243K times last year and spent an estimated $254K. The top 5 brands take 81% of clicks. Demand peaks in Feb–Mar. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -56.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $254K a year.

Searches, last 12 months
243K
Growth, 90 days vs prior 90
-56.6%
Conversion, latest week
5.2%
Market size, estimated
$254Ka year
Peak month
March2.4× the quietest month
Top search term
steam brush for dogs53K searches a year

02 · Price

A sale here is worth $20.11.

Listings sell for $20.11 on average, from $12.09 to $39.60. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $20.11 that is $15K to $20K a year per listing.

Average price
$20.11inside the $15 to $100 sweet spot
Price range
$12.09–$39.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$15K–$20K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.9% of listings are out of stock. The average listing ranks #96 within Grooming. It carries 2,900 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
13.9%
Average rank
#96in Grooming
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
2,900per listing
Listings tracked
13

04 · Newcomers

7 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
7Amazon's first-year sales bar
Average brand age
21 months

Products

Top Steam Brush for Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

11 flat

Sellers

15

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

15%

  • Brand 138%
  • Brand 217%
  • Brand 313%
  • Brand 48%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (5 brands, 15%)

Demand

Steam Brush for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '24Spike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.4×

Search terms

Top Steam Brush for Dogs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • steam brush for dogs53K/yr
  • dog steam brush51K/yr
  • pet steam brush for dog64K/yr
  • steam dog brush19K/yr
  • steam dog brush for shedding13K/yr
  • steam pet brush dog8K/yr
  • dog steam brush for shedding17K/yr
  • dog steamer brush6K/yr
  • steamy pet brush for dogs2K/yr
  • steamy dog brush2K/yr

Reviews and returns

What reviews say buyers love and hate about Steam Brush for Dogs

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Hair Removal”
15%of negative reviews mention “Durability”
2.1%of orders come back
“Did not last”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Steam Brush for Dogs questions

Answered from the same tracked data.