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Spongebob House

Fail

The top 5 brands take 93% of clicks, so Spongebob House is a Fail.

Flapen Score
40
40 / 100
Ranks 3,360 of 3,978 Pet Supplies niches · −11 vs the category median of 51
Market size
$166K/yr327K searches / yr
90-day growth
-13.9%search demand this quarter
Competition
62%top-5 click share · 12 brands · 41 sellers

Flapen Score

Spongebob House against its category

The dotted line is the Pet Supplies average. Past it, Spongebob House is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spongebob House market on Amazon at a glance

Shoppers on Amazon United States searched for Spongebob House 327K times last year and spent an estimated $166K. The top 5 brands take 93% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 327K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $166K a year.

Searches, last 12 months
327K
Growth, 90 days vs prior 90
-13.9%
Conversion, latest week
2.2%
Market size, estimated
$166Ka year
Peak month
March1.6× the quietest month
Top search term
spongebob fish tank decorations99K searches a year

02 · Price

A sale here is worth $23.08.

Listings sell for $23.08 on average, from $2.92 to $152.76. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $23.08 that is $6K to $12K a year per listing.

Average price
$23.08inside the $15 to $100 sweet spot
Price range
$2.92–$152.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

44% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #764 within Fish & Aquatic Pets. It carries 6,388 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
88%
Out of stock, average day
8.2%
Average rank
#764in Fish & Aquatic Pets
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
6,388per listing
Listings tracked
25

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Spongebob House products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

41

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

62%

Top 20: 96%

Open market

6%

  • Brand 175%
  • Brand 211%
  • Brand 34%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (6 brands, 6%)

Demand

Spongebob House search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Spongebob House search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spongebob fish tank decorations99K/yr
  • spongebob aquarium decor53K/yr
  • sponge bob fish tank decor27K/yr
  • spongebob fish tank20K/yr
  • spongebob fish tank decor14K/yr
  • spongebob house18K/yr
  • sponge bob aquarium decor11K/yr
  • spongebob mini figures12K/yr
  • spongebob aquarium10K/yr
  • fish tank decor spongebob5K/yr

Reviews and returns

What reviews say buyers love and hate about Spongebob House

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Value For Money”
17%of negative reviews mention “Durability”
1.8%of orders come back
“Second fish died in 8 days”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Spongebob House questions

Answered from the same tracked data.