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Split Elk Antlers for Dogs Large

Fail

Shoppers spend an estimated $30K a year here, so Split Elk Antlers for Dogs Large is a Fail.

Flapen Score
47
47 / 100
Ranks 2,474 of 3,978 Pet Supplies niches · −4 vs the category median of 51
Market size
$30K/yr19K searches / yr
90-day growth
-25.7%search demand this quarter
Competition
58%top-5 click share · 10 brands · 16 sellers

Flapen Score

Split Elk Antlers for Dogs Large against its category

The dotted line is the Pet Supplies average. Past it, Split Elk Antlers for Dogs Large is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Split Elk Antlers for Dogs Large market on Amazon at a glance

Shoppers on Amazon United States searched for Split Elk Antlers for Dogs Large 19K times last year and spent an estimated $30K. The top 5 brands take 85% of clicks. Demand peaks in Jul–Aug–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
-25.7%
Conversion, latest week
5.6%
Market size, estimated
$30Ka year
Peak month
December2.4× the quietest month
Top search term
elk horn12K searches a year

02 · Price

A sale here is worth $27.47.

Listings sell for $27.47 on average, from $11.19 to $49.33. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $27.47 that is $0 to $3K a year per listing.

Average price
$27.47inside the $15 to $100 sweet spot
Price range
$11.19–$49.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #83 within Treats. It carries 3,728 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#83in Treats
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
3,728per listing
Listings tracked
18

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Split Elk Antlers for Dogs Large products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

16

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

9%

  • Brand 141%
  • Brand 218%
  • Brand 312%
  • Brand 48%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (4 brands, 9%)

Demand

Split Elk Antlers for Dogs Large search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul, Aug, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Split Elk Antlers for Dogs Large search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elk horn12K/yr
  • split elk antlers for dogs large5K/yr
  • elk horns for large dogs2K/yr
  • split antlers for large dogs696/yr

Reviews and returns

What reviews say buyers love and hate about Split Elk Antlers for Dogs Large

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Pet Friendly”
17%of negative reviews mention “Size-Overall”
0.1%of orders come back
“Inaccurate sizing”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Split Elk Antlers for Dogs Large questions

Answered from the same tracked data.