Spinning Cat Toy
FailThe top 5 brands take 97% of clicks, so Spinning Cat Toy is a Fail.
- Flapen Score
- 37 / 100Ranks 3,590 of 3,978 Pet Supplies niches · −14 vs the category median of 5137
- Market size
- $66K/yr69K searches / yr
- 90-day growth
- -10.1%search demand this quarter
- Competition
- 70%top-5 click share · 3 brands · 150 sellers
Flapen Score
Spinning Cat Toy against its category
The dotted line is the Pet Supplies average. Past it, Spinning Cat Toy is stronger. Inside it, weaker.
Market
The Spinning Cat Toy market on Amazon at a glance
Shoppers on Amazon United States searched for Spinning Cat Toy 69K times last year and spent an estimated $66K. The top 5 brands take 97% of clicks. Demand peaks in Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.
- Searches, last 12 months
- 69K
- Growth, 90 days vs prior 90
- -10.1%
- Conversion, latest week
- 7.6%
- Market size, estimated
- $66Ka year
- Peak month
- December2.4× the quietest month
- Top search term
- smartykat32K searches a year
02 · Price
A sale here is worth $12.51.
Listings sell for $12.51 on average, from $4.73 to $24.89. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $12.51 that is $3K to $6K a year per listing.
- Average price
- $12.51under the $15 to $100 sweet spot
- Price range
- $4.73–$24.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #106 within Toys. It carries 9,463 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #106in Toys
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 9,463per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Spinning Cat Toy products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SmartyKat Hot Pursuit Electronic Concealed Motion Cat Toy Unpredictable Erratic Movement Mimics Prey for Active Hunting for Cats & Kittens Battery Powered
- Price
- $12.90
- Rating
- 3.8/5
- Reviews
- 29,594
- Age
- 9y ago

SmartyKat Hidden Hijinks Toy for Indoor Cats & Kittens Electronic Interactive Motion Toy Featuring Teaser Wand Plus Replaceable Batteries Included
- Price
- $24.86
- Rating
- 4.2/5
- Reviews
- 257
- Age
- 3y ago

SmartyKat Natural Catnip Canister 100% Natural Cat Nip for Cats Premium Dried Catnip for Indoor Cats Positive Training Aid for Play and Exercise Resealable Shaker Bottle 2 Ounces
- Price
- $13.76
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 8mo ago

Potaroma Cat Toys Chargeable 3in1 Hide and Seek Automatic Interactive Fun Fluttering Butterfly Moving Feather Kitten Wand Indoor Kitty Exercise Kicker 22.8 Inch Cover for All Breeds
- Price
- $24.89
- Rating
- 4.6/5
- Reviews
- 7,143
- Age
- 4y ago

SmartyKat Skitter Critters Cat Toy Catnip Mice 3/pkg
- Price
- $7.47
- Rating
- 4.5/5
- Reviews
- 66
- Age
- 8y ago
Trending
estimated 90-day click momentum
SmartyKat Skitter Critters Catnip Mice Plush Cat Toy Value Pack with Pure & Potent Catnip Stimulating for Cats & Kittens 15-Pack
- Price
- $11.96
- Rating
- 4.7/5
- Reviews
- 68,658
- Age
- 4mo ago

Catnip Cat Toys (Skitter Critters Value Pack 10 Count Catnip Cat Toys)
- Price
- $12.50
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 5y ago

SmartyKat Super Scratcher+ Double Wide with Catnip Infusion Technology Corrugate Cat Scratch Pad Reversible
- Price
- $10.83
- Rating
- 4.6/5
- Reviews
- 301
- Age
- 2y ago

SmartyKat (16 Set Bundle) Birthday Bash Variety Pack Catnip Cat Toys - Multi Color Set of 16
- Price
- $13.61
- Rating
- 4.7/5
- Reviews
- 595
- Age
- 6y ago

SmartyKat Natural Catnip Canister 100% Natural Cat Nip for Cats Premium Dried Catnip for Indoor Cats Positive Training Aid for Play and Exercise Resealable Shaker Bottle 2 Ounces
- Price
- $13.76
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 8mo ago
Newest
by launch date
SmartyKat Skitter Critters Catnip Mice Plush Cat Toy Value Pack with Pure & Potent Catnip Stimulating for Cats & Kittens 15-Pack
- Price
- $11.96
- Rating
- 4.7/5
- Reviews
- 68,658
- Age
- 4mo ago

SmartyKat Natural Catnip Canister 100% Natural Cat Nip for Cats Premium Dried Catnip for Indoor Cats Positive Training Aid for Play and Exercise Resealable Shaker Bottle 2 Ounces
- Price
- $13.76
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 8mo ago

SmartyKat Super Scratcher+ Double Wide with Catnip Infusion Technology Corrugate Cat Scratch Pad Reversible
- Price
- $10.83
- Rating
- 4.6/5
- Reviews
- 301
- Age
- 2y ago

SmartyKat Super Scratcher Chaise Corrugated Cat Scratcher Catnip Infusion Technology - Brown One Size
- Price
- $17.29
- Rating
- 4.6/5
- Reviews
- 886
- Age
- 2y ago

Fashions Talk Cat Mice Toy 18-Pack Plush Catnip-Filled Mice Toys for Indoor Cats - Realistic Design 9 Assorted Colors 2 of Each Value Pack
- Price
- $9.34
- Rating
- 4.7/5
- Reviews
- 1,784
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 flat
Sellers
150
Est. top-5 brand share
97%
Top 20: 97%
Est. top-5 click share
70%
Top 20: 100%
Open market
0%
- SmartyKat89%
- Potaroma5%
- --3%
- Fashion's Talk2%
Demand
Spinning Cat Toy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.4×
Search terms
Top Spinning Cat Toy search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- smartykat32K/yr
- smarty cat6K/yr
- smartykat hot pursuit5K/yr
- smarty kat6K/yr
- smarty cat toy7K/yr
- smarty kat toys for cats5K/yr
- smartykat toys4K/yr
- hot pursuit cat toy2K/yr
- smarty cat hot pursuit cat toy2K/yr
Reviews and returns
What reviews say buyers love and hate about Spinning Cat Toy
We read the reviews and the return reasons for every product selling here.
“Broke after two days”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Spinning Cat Toy questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









